Data Sutram
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Data Sutram Data Products: APIs & Datasets
Data Sutram Pricing & Cost
INR 25 per Merchant Acquisition API
INR 15 per Merchant Address Scorecard API
INR 0.5 per Geocoding API/ Address reconstruction
API Requests worth a minimum of INR 10000 are accepted.
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About Data Sutram
Data Sutram in a Nutshell
Data Sutram is an AI-based Location Intelligence Company with a Cloud-Based B2B Data MarketPlace Product that helps business leverage location-based insight from over 200+ Data Sources.
The company operates in a Data As A Service Model & currently is catering to Retail, E-commerce & BFSI Sectors.
Country Coverage
Data Offering
- Location Insights for BFSI- Location-insights help the players in the sector to mobilize their resources as per demand to increase their market shares.
- Location Insights for Healthcare and Pharma- Location insights identify supply-demand gaps and help the sector meet them to cater to the needs of the people.
- Location Insights for Retail- In today’s world of omni-channel retail, the only hope of survival is to run a business driven by location Intelligence.
Featured in
Use Cases
Location Insights for BFSI-
1) SME Lending - Default Risk Analysis
Identify risk of default in lending and optimize loan collection process by analyzing location behavior.
-Location Risk Scorecard for SME catchments
-Identify Market Potential of SME
-Default Risk Probability of SME
2) Life Insurance - Hyperlocal Marketing
Use Hyperlocal Marketing to optimize resources on ground to acquire customers.
-Identify Customer Hotspots
-Determine Market Opportunity
-Pinpoint Insurance Agents, Brokers and Retail Channel Partnerships
3) Banks - Branch Consolidation Customer Acquisition
Use the power of Location Intelligence to increase Market Share.
- Manage Branch and ATM Network
- Use Geo marketing for enhancing Customer Experience
- Hyperlocal Marketing to optimize Sales Effort
Healthcare and Pharma-
1) Product Mix - Demand Prediction
Identify the demand of different product categories at a 100x100m level granularity.
- Mapping Consumer Behavior
- Pinpointing chemists and their potential
- Identification of Supply-Demand Gaps
2) Mapping Medical Resources
Extensive database of doctors, hospitals, chemists, clinics with their market potential, footfall etc.
- Pinpointing medical resources
- Analyzing footfall, demand, spending capacity of catchment
- Calculating Market Potential of Resources
3) Sales Territory Management
Optimize your field sales performance by using spatial data to plan deployment and targets of sales reps.
-Identifying market potential of products
-Mapping performance to determine gaps
- Data-driven planning of sales reps to reduce gaps
RETAIL -
1) Intelligent Site Selection
Visualize predicted footprint and business profitability and take decisions on opening, closing, repurposing and relocation.
-Identification of external factors that impact sales
-Mapping footfall, spending capacity, demand, competition of a location
-Predicting expected business impact of decision
2) Hyperlocal Marketing - Increase Customer Acquisition
Increase deliveries and sales by hypertargeting sales effort and marketing drives based on profitability.
-Identification of locations with high customer potential
-Pinpointing societies, businesses to carry out sales drives in based on profitability
-Intelligence to carry out fast fulfilment of orders
3) Fleet Management and Route Optimization
Improve operational efficiency, reduce costs ; deliver a superior customer experience with the help of Location Intelligence.
Data Sources & Collection
200+ Data Sources
Key Differentiators
Truth data company. Non-extrapolated data, sourced and catalogued through multiple channels, analysed and verified against global data standards.
Innovative data insights. Multiple data attributes married amd modelled to generate location indexes and KPIs that are useful for business and leveraged to chart exponential growth bu multiple companies in BFSI, Manufacturing and Retail.
Granular data. Unlike most players provding data at state/district levels, we provide accurate insights at pincode/grid levels upto 150m granularity, thus improving the effectiveness of location intelligence and provide direct actionable results.
Data Privacy
Frequently asked questions about Data Sutram
What does Data Sutram do?
A location intelligence platform that will allow you to make faster, more efficient and data backed business decisions.
How much does Data Sutram cost?
The supported pricing models for Data Sutram’s data are available by getting in contact with them via Datarade. Get talking to a member of the Data Sutram team to receive custom pricing options, information about data subscription fees, and quotes for Data Sutram’s data offering tailored to your use case.
What kind of data does Data Sutram have?
Store Location Data, Point of Interest (POI) Data, Consumer Data, Mobility Data, and 4 others
What data does Data Sutram offer?
Location Insights for BFSI- Location-insights help the players in the sector to mobilize their resources as per demand to increase their market shares. Location Insights for Healthcare and Pharma- Location insights identify supply-demand gaps and help the sector meet them to cater to the needs of the people. Location Insights for Retail- In today’s world of omni-channel retail, the only hope of survival is to run a business driven by location Intelligence.
How does Data Sutram collect data?
200+ Data Sources
What are the best use cases for Data Sutram’s data?
Location Insights for BFSI- 1) SME Lending - Default Risk Analysis Identify risk of default in lending and optimize loan collection process by analyzing location behavior. -Location Risk Scorecard for SME catchments -Identify Market Potential of SME -Default Risk Probability of SME 2) Life Insurance - Hyperlocal Marketing Use Hyperlocal Marketing to optimize resources on ground to acquire customers. -Identify Customer Hotspots -Determine Market Opportunity -Pinpoint Insurance Agents, Brokers and Retail Channel Partnerships 3) Banks - Branch Consolidation Customer Acquisition Use the power of Location Intelligence to increase Market Share. Manage Branch and ATM Network Use Geo marketing for enhancing Customer Experience Hyperlocal Marketing to optimize Sales Effort Healthcare and Pharma- 1) Product Mix - Demand Prediction Identify the demand of different product categories at a 100x100m level granularity. Mapping Consumer Behavior Pinpointing chemists and their potential Identification of Supply-Demand Gaps 2) Mapping Medical Resources Extensive database of doctors, hospitals, chemists, clinics with their market potential, footfall etc. Pinpointing medical resources Analyzing footfall, demand, spending capacity of catchment Calculating Market Potential of Resources 3) Sales Territory Management Optimize your field sales performance by using spatial data to plan deployment and targets of sales reps. -Identifying market potential of products -Mapping performance to determine gaps Data-driven planning of sales reps to reduce gaps RETAIL - 1) Intelligent Site Selection Visualize predicted footprint and business profitability and take decisions on opening, closing, repurposing and relocation. -Identification of external factors that impact sales -Mapping footfall, spending capacity, demand, competition of a location -Predicting expected business impact of decision 2) Hyperlocal Marketing - Increase Customer Acquisition Increase deliveries and sales by hypertargeting sales effort and marketing drives based on profitability. -Identification of locations with high customer potential -Pinpointing societies, businesses to carry out sales drives in based on profitability -Intelligence to carry out fast fulfilment of orders 3) Fleet Management and Route Optimization Improve operational efficiency, reduce costs ; deliver a superior customer experience with the help of Location Intelligence.