Edison Trends

Edison Trends measures digital commerce through actual purchase receipts from our proprietary GDPR compliant panel. We capture item level brand details from over 850 merchants, across all devices, direct from the buyer. We let you know the who, what, where, when, and how these behaviors change over time. As CPG and restaurant sales shift toward online shopping companies must have more than just national trends at a merchant or category level. A high definition view of online shopping is available for the first time to help develop and shape e-commerce strategies.

Edison Software – San Jose CA
https://trends.edison.tech/

Edison Trends provides e-commerce sales data to help customers…
+Understand the competitive online landscape
+Gain deep insights into the buying behavior of your customers
+Identify product, customer and market growth opportunities

https://trends.edison.tech/research

Our research is based on a sample of anonymized and aggregated e-commerce e-receipts from millions of consumers in the United States.

Edison’s panel is representative of the entire US population. It is one of the largest, most active, and highly accurate e-commerce panels available in the consumer transaction category. The precision of our data extraction algorithms that generate detailed insights in our research is unmatched by other providers.

Edison Trends always looks at data in anonymized and aggregate form, and we ensure that our analyses are statistically valid, as we normalize against the U.S. Census. In our research, we always analyze a statistically representative portion of U.S. users. That is how we are able to reliably generate insights from millions of consumers to indicate hundreds of millions of purchase trends across the country.

No Data Is More Accurate & Actionable
Insights based on actual purchases, processed with perfected AI algorithms to ensure you are always on the money.

No Company Is More Focused on Protecting User Privacy
100% owned and controlled data. Anonymized and aggregated information, never compromising consumer privacy.

No Research Is As Customized
Count on world-class data science to analyze and deliver industry trend data. Add and change data views, buyer flows, and more.