Huq

Mapping the Global Economy, Daily

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1st Party
100% SDK data collection
GDPR
GDPR + CCPA complaint
Frequent
Daily updates +48hrs
5+ Years
Available data history

About

Huq Industries is a leader in real-assets intelligence for the Financial and REITs market.

Our indicator and event-level products are used by funds with some $10Tn under management. Our unique methodology, designed to deliver the highest possible measurement quality, makes Huq the most reliable source of geolocation-based data products available.

Our data products are built for the specific needs of customers in Finance and Real-estate, from enriched event-level data for quants and systematic funds to incorporate into their models, through to indexed daily macro indicators at the sector through security level.

Huq’s proprietary, vertically-integrated technology platform maintains a record of 200M places and 12Bn+ geospatial measurement events monthly. Founded in 2014, Huq employs 10 subject matter experts at its headquarters in London.

Headquarter
United Kingdom

Data Offering

Huq Indicators draws on our powerful geo-location data asset to offer a catalogue of 35 ready-to-go measures, covering sectors from Consumer to Industrials and REITs.

Example Industrials coverage includes Automotive, Aerospace, Food, Defence, Pharmaceuticals. Example Consumer coverage includes Foodservice, Accommodation, Clothing & Apparel, Groceries, Health, Travel

Create your own bespoke indicator at the security level based on 500+ FIGI & ISIN-mapped or custom entities worldwide.

Pricing

Pricing according to product. Huq Indicators are priced on a bundled per-indicator basis of up to five related dimensions per indicator. Huq Rollups are priced on a bundled per-country basis, as are Huq Events. Custom projects and bespoke extracts are also available.

  • One-off purchase
  • Monthly license
  • Yearly license

Use Cases

Quant and systematic analysts combine our footfall data with other alt-data sources to build predictions relating to how public entities are likely to report, specifically where it concerns footfall correlated with revenue.

Discretionary analysts use our data to observe how consumers interact with traded or private physical assets in order to observe changes in consumer trends and consider how those may affect their investment positions.

Infrastructure analysts researching how consumers flow around towns, cities and roads use our high-density flow data to plan civic infrastructure and transport links, or to measure the effect on movement that changes have made.

Real-estate owners, operators and analysts use our flow data to understand how consumers move around malls and developments, where they travel from and to, to define catchment areas and to link visitors to other geo-demographic datasets.

Geo Coverage

Africa (3)
Kenya
Nigeria
South Africa
Asia (15)
Bahrain
Hong Kong
India
Japan
Jordan
Korea (Republic of)
Lao People's Democratic Republic
Lebanon
Malaysia
Oman
Saudi Arabia
Singapore
Turkey
United Arab Emirates
Vietnam
Europe (49)
Albania
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (2)
Australia
New Zealand
South America (6)
Argentina
Bolivia (Plurinational State of)
Brazil
Chile
Colombia
Ecuador

Data Sources & Collection

Our data asset takes-in 12Bn monthly geospatial events measured directly via our specialised first-party SDK through vendors selected for accurate geographic and demographic appeal, favouring high-density data and low panel churn. Our data enrichment pipelines join panel with places that can be semantically and accurately labelled. Our output incorporates 73 diverse and uncorrelated properties that are mapped to 500+ financial securities for use in catalogue or proprietary indicators.

Key Differentiators

Huq’s market data products are built on our geo-location and place reference data asset, which unlike others we source exclusively on a first-party basis. Our platform and products are the result of a data enrichment process that turns this commoditised data with limited uses into an enriched, privacy-compliant and reliable geo-behavioural measurement record with broad-ranging commercial and academic applications.

The enriched dataset is then productised into market indicators, rollup feeds and event-level outputs for use in models and proprietary customer applications. We are unique in providing enriched data, which is productised for quality, ease of use and integration. Huq is the only location data platform to source, process and productise its data end-to-end.

Data Privacy

CCPA compliant
GDPR compliant

Integrations

Logo of Google Cloud Platform integration

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