Infogroup
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About Infogroup
Infogroup in a Nutshell
Infogroup is a data provider offering Custom Audience Data, B2B Marketing Data, B2B Leads Data, Company Data, B2B Contact Data, and Firmographic Data. They are headquartered in United States of America. Infogroup offers datasets in countries such as Guatemala and India.
- Headquarter
- United States of America
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Data Offering
Pricing
Infogroup has not published pricing information for their data services. This is common practice for data vendors and providers. Contact Infogroup to obtain current pricing.
Use Cases
The diversity and scale of the Infogroup data sets makes it ideal for use in branding, lead generation and cross-channel campaigns. Macro level targeting segments allow brand advertisers to achieve campaign scale while micro segments are ideal for lead generation. Infogroup’s cross-channel codes allow advertisers to add a branding component to a direct marketing initiative, increasing the likelihood of response and reinforcing the brand message. Cross-channel codes also allow marketers to deliver on the omni-channel promise – a single brand voice, regardless of channel.
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Frequently asked questions about Infogroup
What does Infogroup do?
Infogroup is a data provider offering Custom Audience Data, B2B Marketing Data, B2B Leads Data, Company Data, B2B Contact Data, and Firmographic Data. They are headquartered in United States of America. Infogroup offers datasets in countries such as Guatemala and India.
What kind of data does Infogroup have?
Custom Audience Data, B2B Marketing Data, B2B Leads Data, Company Data, B2B Contact Data, and Firmographic Data
What are the best use cases for Infogroup’s data?
The diversity and scale of the Infogroup data sets makes it ideal for use in branding, lead generation and cross-channel campaigns. Macro level targeting segments allow brand advertisers to achieve campaign scale while micro segments are ideal for lead generation. Infogroup’s cross-channel codes allow advertisers to add a branding component to a direct marketing initiative, increasing the likelihood of response and reinforcing the brand message. Cross-channel codes also allow marketers to deliver on the omni-channel promise – a single brand voice, regardless of channel.
What platforms is Infogroup integrated with?
MediaMath, The Trade Desk, Adobe Audience Manager, Salesforce Audience Studio (fka Krux DMP), Nielsen Marketing Cloud, Oracle Data Marketplace (BlueKai), DemystData, and Snowflake Data Marketplace