Experience the power of accurate sales leads
Matrix Marketing is South Africa’s premier supplier of business marketing information. Our innovative approach to data research, technology-driven solutions and specialised segmentation tools ensure our users can correctly identify and then target decision-makers to drive sales discussions and business development goals.
Kick start your Customer Lifecycle.
- South Africa
Targeted Sales Leads for Businesses. Dramatically increase the closure rates of your sales force.
Accurate Customer Profiling.
In-Depth Research & Analysis. Find out more about your target audience by utilising our database, research and customer analysis solutions.
Cost of acquisition has its use case and is usually negotiated during the proposal process.
Targeted Sales Leads for Businesses: Dramatically increase the closure rates of your sales force. The industry average for closures from unqualified leads is between 3% and 5%. By contrast, we are confident we can double your success rates.
Accurate Customer Profiling: Tell us about the type of customer you’re looking to attract and we’ll provide you with matching leads. Alternatively, if you have a specific customer profile that you would like to grow, let us know and we’ll supply a list of matching companies from our databases
In-Depth Research & Analysis: Find out more about your target audience by utilising our database, research and customer analysis solutions
Data Sources & Collection
Matrix Marketing is POPIA compliant as the act stands currently, all research is conducted in house via recorded lines and we are clear in that the information will be used for marketing material, recordings are available on request.
Our specialist research team ensures that the data provided is of the very best quality…and our data updating facility makes sure it stays that way.
- Targeted Sales Leads For Business
- Accurate Customer Profiling.
- In-Depth Research & Analysis.
- POPIA Compliant
- GIS Coding
- Business Propensity To Pay
Our processes have been vetted by a professional external auditor to ensure that we comply with the Act and with the regulations.