Account-Based Marketing (ABM)
Account based marketing (ABM) refers to a strategy where marketing resources are focused to engage a specific set of target accounts. In order to run ABM companies need a mix of B2B marketing data. ABM drives sales via personalised and accurate messages to high value accounts.
Account-Based Marketing (ABM)
Top Data Products for Account-Based Marketing (ABM)
Find the right dataset, API, or database for Account-Based Marketing (ABM).
180byTwo - AccountLink - Mobile Account Based Marketing - ABM Cross Channel
by 180byTwo
The industry’s only location based ABM onboarding, measurement and activation solution covering more than 20 million business locations.
| Volume | 30 Million business Mapped |
|---|---|
| Quality | 60% Match rate with our MAID + IP Linkage, 70% match rates against CRM account data with a 10X improvement on results. |
| Country | USA |
| Use Case | Account-Based Marketing (ABM), Location-based Marketing + 1 more |
Available Pricing:
Monthly subscription
Technology Stack/ Install base Data
by Krill Technologies
We upgrade the database with technology stack data within your target audience. These insights help in understanding currently used technologies in various departments, competitive intelligence and...
| Volume | 1M records |
|---|---|
| Quality | 100% validated |
| Country | China India France + 112 more |
| Use Case | Competitor Analysis, Business Intelligence (BI) + 2 more |
Available Pricing:
One-off purchase
Monthly subscription
Yearly subscription
Usage Based
Custom Datasets with Advanced Targeting and Quarterly Refresh
by Leadbook
Customise your dataset with advanced targeting and receive a refreshed update of the dataset every quarter.
| Quality | 93% bounce-free with complimentary 1-1 replacement within 30 days from date of purchase |
|---|---|
| Country | Australia China Germany + 246 more |
| Use Case | Data Matching, Data Enrichment + 3 more |
Available Pricing:
Yearly subscription
Usage Based
B2B Custom Database
by Krill Technologies
Create a fresh database according to the new & upcoming campaigns through our tools, subscription and expertise. Identifying the accounts and contact details in TAM or for ABM, events and new produ...
| Volume | 23M Records, 3K Daily validated contacts |
|---|---|
| Quality | 100% Accuracy, 0% Email Bounce Rate |
| Country | China India France + 212 more |
| Use Case | B2B Marketing, Audience Targeting + 3 more |
Available Pricing:
One-off purchase
Monthly subscription
Yearly subscription
Premium Partner
Cloudlead Data Enrichment - 90%+ Match Rate
by Cloudlead
Customized B2B contact and account data enrichment with a very high match rate and validity ratio.
| Country | USA United Kingdom France + 1 more |
|---|---|
| Use Case | B2B Lead Retargeting, Account-Based Marketing (ABM) + 1 more |
Available Pricing:
One-off purchase
Monthly subscription
Yearly subscription
Usage Based
180byTwo - eCho - B2B Intent -
by 180byTwo
Business Intent data delivering the most comprehensive B2B intent solution derived from billions of online, offline, social, and location signals covering more than 10M business locations.
| Volume | 10 billion online signals.records |
|---|---|
| Quality | 70% We only add a company into a topic when it reaches a score of confidence. |
| Country | USA |
| Use Case | Account-Based Marketing (ABM) |
Available Pricing:
Monthly subscription
Premium Partner
B2B database research service
by EasyLeadz
For customers who need high quality, accurate & intelligent data for their B2B campaigns.
| Quality | 70% Mobile numbers accuracy, 90% Emails accuracy |
|---|---|
| Country | India |
| Use Case | Account-Based Marketing (ABM), B2B Marketing |
Available Pricing:
One-off purchase
CRM/Database Enhancer
by Krill Technologies
Our Enhancement service works on process of leveraging the right mix of crawling& extracting tools, subscriptions and human verification process to enrich your database with validated data attribut...
| Volume | 15K Monthly records |
|---|---|
| Quality | 100% Validated & Accurate, 100% Consistency |
| Country | China India France + 237 more |
| Use Case | Data Matching, CRM Data Enrichment + 4 more |
Available Pricing:
One-off purchase
Monthly subscription
Yearly subscription
B2B Contact Enrichment
by Salutary Data
Enrichment and Curation of B2B Contact Records
| Volume | 46M records |
|---|---|
| Quality | 95% Email Deliverability, 90% Phone Connectability |
| Country | USA |
| Use Case | Account-Based Marketing (ABM), Data Matching + 3 more |
Available Pricing:
One-off purchase
Monthly subscription
Yearly subscription
Usage Based
Revenue Share
180byTwo - Xplorer - B2B Technographic - Professional Database
by 180byTwo
Technographics provide you with a complete picture of the technologies your customers and prospects are using to run their businesses.
| Country | USA |
|---|---|
| Use Case | Account-Based Marketing (ABM), technographic |
Available Pricing:
Monthly subscription
Top Data Providers for Account-Based Marketing (ABM)
Compare the best vendors offering data for Account-Based Marketing (ABM).
Based in United States of America
Whether it's sourcing fully verified data optimized to match your target market or if you need a more full-scale lead generation solution, Cloudlead is helping sales teams globally multiply the res...
Based in United States of America
Founded with a goal to use the right mix of human expertise and technology & leverage this mantra to deliver better ROI & substantial results to marketers. As Several marketers have already experie...
Based in United States of America
Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.
Based in United States of America
Powered by more than 50 billion 2nd party content consumption signals, along with 180byTwo’s proprietary corporate places database, and AI; eCHO is the industry's first predictive B2B Intent soluti...
Based in United States of America
Driven by smart data and innovative technology, True Influence is an intent data provider who creates targeted, integrated digital media solutions to identify new prospects, drive ABM programs and ...
Based in Singapore
Leadbook is a database and data service provider backed by proprietary A.I. powered data technology and a global database of 200 million verified business contacts. Leadbook specialises in B2B con...
Based in India
Custom data as per your ideal customer personas like industry, location, job titles, niches like ecommerce, SAAS companies & more.
Based in United States of America
We aggregate 10's of million of U.S. B2B contact records from established B2B compilers, which we then clean, normalize, and verify for custom file we builds for our customers and their sales and m...
Popular Data Types Used for Account-Based Marketing (ABM)
Explore the most commonly used data types for Account-Based Marketing (ABM).
Frequently Asked Questions about Account-Based Marketing (ABM)
Learn everything about Account-Based Marketing (ABM). Understand data sources, popular use cases, and data quality.
Table of Contents
What is account based marketing?
Account based marketing is a sales and marketing alignment strategy that has its core in focusing marketing resources to a specified selection of high-value target accounts.
Why is account based marketing important?
Account based marketing (ABM) is a high value activity for both the company and their prospect. When marketing efforts are hyper-focused communication becomes more personalised and meaningful - bringing more value for both sides.
How does account based marketing work?
Account based marketing works by acquiring a sufficient amount of information or data about the high priority accounts. This way marketing can be customised to reflect different variables among the prospects. These variables may include information about the account’s sales cycles, budget restrictions or current buying intent.