Image for Consumer Panel Data

Consumer Panel Data

Consumer panel data is a source of information that tells you more about consumers' buying processes. It's collected via POS (point of sale) information whenever items are scanned at a store and by manual surveys. Retailers use this data to recognize purchasing trends.

Top Consumer Panel Data APIs, Datasets, and Databases

Find the top commercial Consumer Panel Data sets, feeds and streams.

No results found for your search.

Save to list

UK & EU Consumer Transaction Panel

by Money Dashboard
Analyse spend, consumer loyalty, to granular demography and merchant brand level, for 400 listed entities and 1200+ merchants in the UK & Europe. Includes Credit, Debit, Savings in one place. F...
Country
United Kingdom
France
History6 years of past data available
Use CaseEconomic Analysis, Equity Reseach + 3 more
Pricing available upon request
View more
Save to list

Audience Marketplace

by Retargetly
Our platform enables access to global and local audiences from some of the world's leading data companies.
Volume16 data vendors, 500 million profiles
Country
USA
Brazil
Mexico
+ 6 others
Use CaseAudience Activation, Audience Targeting
Available Pricing:
Usage-based
View more

Top Consumer Panel Data Providers, Vendors, and Companies

Find the top Consumer Panel Data aggregators, suppliers, and firms.

No results found for your search.

Based in Germany

Civey is a data provider offering Panel Survey Data and Opinion Polling Data. They are headquartered in Germany.

Based in United States of America

Civic Science is a data provider offering Panel Survey Data and Research Data. They are headquartered in United States of America.

Based in United Kingdom

YouGov UK is a data provider offering Opinion Polling Data, Panel Survey Data, Interest Data, Demographic Data, Consumer Behavior Data, and Research Data. They are headquartered in United Kingdom. ...

Based in United States of America

YouGov US is a data provider offering Opinion Polling Data, Panel Survey Data, and Research Data. They are headquartered in United States of America.

Based in United States of America

Sense360 is a data provider offering Consumer Panel Data, Panel Survey Data, Mobile Location Data, Mobile App Usage Data, Alternative Data, and Restaurant Data. They are headquartered in United Sta...

Based in United States of America

Empowering brands with the most accurate 1:1 view of their customers, across channels and devices.

Based in United States of America

Edison Trends measures digital commerce through actual purchase receipts from our proprietary GDPR compliant panel. We capture item level brand details from over 850 merchants, across all devices, ...

Based in Germany

With our BI software, we help the automotive industry to better understand the market situation. We continuously measure new car registrations and changes of parc data in company fleets all over th...

Based in Japan

Access untapped alpha using the most up to date Japanese alternative data. Our best-in-class Japanese alternative data powers your data-driven strategies through unique insights into retail, con...

Based in United States of America

Epsilon is a data provider offering Seasonal Audience Data, Online Purchase Data, Purchase History Data, Marketing Data, Third-Party Audience Data, Consumer Transaction Data, Address Data, Direct M...

The Ultimate Guide to Consumer Panel Data 2020

Learn everything about Consumer Panel Data. Understand data sources, popular use cases, and data quality.

What is Consumer Panel Data?

Consumer panel data is collected through surveys and scanned items at the stores. This data is based on the purchasing behaviors of consumers. This information is useful to those who sell products, as well as who want to understand the purchasing behaviors of consumers in general. Marketing teams and advertising can also base strategies on consumer panel data. The cost:response ratio of consumer panels is typically very low, making it an ideal way to gather consumer information.

How is Consumer Panel Data collected?

Consumer panel data is collected through surveys mostly, but it can also come from POS (point of sale) alerts, triggered when a consumer purchases products in the store as they are scanned. This information is then sent to a database and used by vendors and businesses to understand the purchasing behaviors of those consumers who are shopping within the store. This information is purchased usually by companies who want to introduce a new product.

What are the attributes of Consumer Panel Data?

The data that is collected will have a lot of different attributes, and these attributes can change based on the consumers, but also the type of vendors who are requesting the information. The common attributes include the types of products purchased, when purchased, where they were purchased, who they are shopping for in their household, and other important factors based on the products they purchase or how they feel if they are filling out a survey for this information.

What is Consumer Panel Data used for?

Consumer data collected is used by vendors and other retailers to find out the changes in the buying behaviors of the individuals who are looking to sell to consumers. This information can help to customize the buying experience that the consumer has, or even introduce items to these consumers which in turn helps the company make more money and gain more interest from those who purchase with them. This information can be helpful in many ways, especially as a new business who is looking to advertise or market to their audience. It can show them what these individuals in the area purchase.

How can a user assess the quality of Consumer Panel Data?

The quality of this data is important. Since many of the products being scanned are being added to a POS database automatically, consumer panel data is usually available via a real-time data feed. The database can then compile and sort through the information for those who are looking to enrich their consumer intelligence with consumer panel data. Assessing this information is important, especially as a business relying on the insights to boost sales.

Categories Related to Consumer Panel Data

Explore similar categories related to Consumer Panel Data.

Popular Consumer Panel Data Use Cases

Find out the most common applications of Consumer Panel Data.