Voter Data: Best Voter Datasets & Databases

What is Voter Data?

Voter data is information about the demographics of eligible voters, as well as their political party affinities. It's used to optimize election campaigns by segmenting the voting population according to their likelihood to swing party or become first-time voters.Learn more

Recommended Voter Data Products

8 Results

BIGDBM US Consumer Voters Data Package

by BIGDBM
Each record is ranked by confidence and only the highest quality data is used. ... include necessary PII (address, email, phone, DOB, etc.) for merging, linking, and activation of the data
Available for 1 countries
135M Records
Pricing available upon request
Free sample available
Start icon4.3(1)

Political Data | Voter Data - Run political campaigns easily - Thomson Data

, campaign and election data, registered voters data. ... Political data from Thomson Data eases your struggle of collecting the details of registered voters from
Available for 102 countries
150 million
95% Deliverable
Pricing available upon request
Free sample available
Start icon5.0(1)

Versium REACH - Political Interest Data, Append API, USA, GDPR and CCPA Compliant

by Versium
Versium REACH B2C adds consumer demographic data to your list of customers or prospects. ... Versium REACH Demographic Append you will have access to many different attributes for enriching your data
Available for 1 countries
300M Consumers
70% Over 70% match rate
Starts at
$300 / month
Free sample preview
Free sample available
revenue share
Start icon5.0(3)

DRIVENIQ POLITICAL FILE/AFFILIATIONS DATABASE:

Below is a Data Set Profile list of the attributes associated with our database’s respective individuals
Available for 1 countries
240M househoulds
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample available

WalkLists | Voter Data | Voter History for USA (50 States +DC)

Having precise and accurate voter data is key to a successful campaign. ... Keep in mind, each state in the union may or may not have legal restrictions on the voter data.
Available for 1 countries
211M records
12 years of historical data
100% match rate
Starts at
$300 / purchase
Start icon5.0(1)

Versium REACH - Political Interest Data, Append, USA, GDPR and CCPA Compliant

by Versium
Versium REACH B2C adds consumer demographic data to your list of customers or prospects. ... Versium REACH Demographic Append you will have access to many different attributes for enriching your data
Available for 1 countries
300M Consumers
70% Over 70% match rate
Starts at
$300 / month
Free sample preview
Free sample available
revenue share
Start icon5.0(3)

TRAK Data - United States Political Data - Republicans, Democrats, Independents, Donors, Congressional Districts & More

Our lists are essential driving donations & boosting voter turn-out, especially among key populations ... TRAK’s political data covers nearly every individual and household in the US.
Available for 1 countries
251 Million Individuals
Available Pricing:
One-off purchase
Monthly License
Yearly License
10% Datarade discount
Free sample available
Start icon5.0(1)

Versium REACH - Political Interest Data, Enrichment, USA, GDPR and CCPA Compliant

by Versium
Versium REACH B2C adds consumer demographic data to your list of customers or prospects. ... Versium REACH Demographic Append you will have access to many different attributes for enriching your data
Available for 1 countries
300M Consumers
70% Over 70% match rate
Starts at
$300 / month
Free sample preview
Free sample available
revenue share

More Voter Data Products

Discover related voter data products.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
150 million
95% Deliverable
102 countries covered
Deliver your political messages to most potential audience with updated Political Data.
251 Million Individuals
USA covered
TRAK's political data covers nearly every individual and household in the US. Identify party affiliations, donor habits, and key contact information like add...
211M records
100% match rate
USA covered
Access to data for more than 100 million registered voters in the USA with history and behaviors. We work with clients to understand campaign criteria and he...
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
240M househoulds
USA covered
DrivenIQ has linked political affiliations on over 90 MILLION identity profiles. Full Republican/Democrat affiliation breakdown with visuals.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
135M Records
USA covered
The US Consumer Voters file contains voting information tied to an individual in the Consumer Database. The field available contains the political party affi...
240M househoulds
USA covered
DrivenIQ has linked political affiliations on over 90 MILLION identity profiles. Full Republican/Democrat affiliation breakdown with visuals.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
300M Consumers
70% Over 70% match rate
USA covered
Versium REACH B2C adds consumer demographic data to your list of customers or prospects.
251 Million Individuals
USA covered
TRAK's political data covers nearly every individual and household in the US. Identify party affiliations, donor habits, and key contact information like add...
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ScaleCampaign
Based in USA
ScaleCampaign
You may believe custom software for your enterprise will be too complex and require resources you just can’t afford. Or, can you afford NOT to with our pe...
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240M
datarade.ai - Thomson Data profile banner
Thomson Data
Based in USA
Thomson Data
Thomson Data provides highly responsive Marketing data intelligence solutions that can be custom-built to your specifications, enabling you to reach the righ...
40%
Customer Retention
70 Million
B2B Contacts
90%
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BIGDBM
Based in USA
BIGDBM
BIGDBM is a leading provider of US consumer and B2B data with unrivaled quality, coverage, and affordable pricing. Additionally, BIGDBM is a highly sought-...
765 Mil+
Emails
600 Mil+
Phones
155 Mil+
Properties
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Versium
Based in USA
Versium
We develop easy-to-use data technology products for businesses to identify, understand, and reach their most ideal prospects. We operate with integrity to cr...
529%
Increase In Online Reach
2+
Trillion Insight Attributes
95% Fill
Rate For Business Addresses
TargetSmart
Based in USA
TargetSmart
TargetSmart is a data provider offering Demographic Data, Address Data, Voter Data, Psychographic Data, and Voter Turnout Data. They are headquartered in Uni...
L2 Political
Based in USA
L2 Political
L2 Political is a data provider offering Demographic Data, Social Media Data, Voter Data, and Voter Turnout Data. They are headquartered in United States of ...

The Ultimate Guide to Voter Data 2023

Learn about voter data analytics, sources, and collection.

What is Voter Data?

Voter data is information about votes that were cast during an election, such as the number of votes a political party gained from a specific area or region. It’s used for general research on political opinions of people and to for election campaigns in later elections.

How is Voter Data collected?

When an election takes place, people vote by using ballots. While all votes are anonymous, they have to be counted by people to ensure that there are no cases of fraud or miscount. A huge amount of data is collected during the process of counting votes, as well as in the build up to the act of voting.

Electoral registers contain key voter data as they hold people’s names and address as well as their constitutency so they can vote in the correct place when their ballot is sent to them and then counted for the right person.

When it comes to the process of counting the votes even more voter data is generated. Here you have access to raw data about the votes that were made for different political candidates and the location or constituency of these votes. From here, this voter data can be processed and use to create profiles on the voting habits of different areas, regions or countries. It can also tell you key information, such as how each person voted (i.e. was it by mail, in-person or by proxy?)

What are the attributes of Voter Data?

While the votes cast during a political election are anonymous, a voter dataset can still provide a vast amount of information.

Typically, a voter dataset will contain information about the votes cast in different regions or constituencies and the people or political parties they were voting for. This information may also be analyzed to give general trends about the political opinions of the area depending on the dataset selected.

You will also find information about how the people voted - did they come in-person and vote or was it by proxy or mail?

There may also be information about the people singed up to the electoral register of a certain area. This can be useful as often people, especially students, can have two addresses (their home and college address) and will have to choose which area they vote in.

Finally, depending on the dataset, you may receive histroical voter data information which can provide key insights into how voting trends have changed in a region over time. This information is often used in electoral campaigns to understand the political preferences of the constituency.

What is Voter Data used for?

There are many different uses for voter data. Sometimes this information is used in conjunction with opinion poll data to analyze the political opinions of people in different areas of a country and to understand political trends. For this reason, voter data can be used by researchers.

It can also be used by companies and news sources. If a local newspaper is publishing a political opinion piece, they may check voter data to see whether the opinions published are compatible with those of their normal readership to ensure their publication sells effectively.

Finally, voter data is used in new political campaigns. Political party figures can use voter data to understand the voting habits of the people in a certain area and tailor their campaign accordingly. If they know they typically win in a certain state, they can use voter data to highlight swing states and focus their efforts there.

How can a user assess the quality of Voter Data?

A high quality voter dataset will provide accurate and regularly updated voter data which will provide the clearest insights into voting habits. You want a dataset that promises information that is as comprehensive as possible as well as reliable and for this reason, you should always read the data providers reviews before buying any voter data.

Finally, always ask for a data sample before you purchase any voter data to ensure that the information provided matches your business’ needs.

Where can I buy Voter Data?

Data providers and vendors listed on Datarade sell Voter Data products and samples. Popular Voter Data products and datasets available on our platform are BIGDBM US Consumer Voters Data Package by BIGDBM, Political Data | Voter Data - Run political campaigns easily - Thomson Data by Thomson Data, and Versium REACH - Political Interest Data, Append API, USA, GDPR and CCPA Compliant by Versium.

How can I get Voter Data?

You can get Voter Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Voter Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Voter Data APIs, feeds and streams to download the most up-to-date intelligence.