Location, Inc.

Leveraging geolocation data for Airport Planning. We provided a strong and successful case for adding flights to a medium sized airport. Two airlines added flights following the analysis. The successful pilot is being turned into a tool for airport administrators. In the tool, managers can see the origins and end destinations of travelers flowing through their terminals. They can also identify volume and type of leakage to other transportation terminals - both alternate airports and other modes of travel like bus and train. Gravy Analytics' data product showing visitations was optimal for this use case.

I use the mapping function to look at different hierarchies and to create territories for our Sales Team. We are starting to grow and look at more industries, so it's very useful to see the data in that space and how it would affect territories and regions. Great tool for a great price!