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About start.io
start.io in a Nutshell
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions of ads per day across more than 500,000 active apps. Our platform uses artificial intelligence to deliver more efficient, effective and precise digital advertising campaigns. Our direct integration with thousands of mobile publishers gives us access to more than 50 billion first-party data signals per day across the globe. Marketers use these anonymized signals to understand and predict consumer behavior, identify new opportunities and fuel business growth.
Country Coverage
Data Offering
We offer unmatched scale and quality 1st party digital signals sourced from our own SDK.
A few other companies have the reach of our SDK, which is integrated into close to 500K active mobile apps.
With a direct integration on the device, we have access to unique data sets as well as a handshake with the end-user, helping us maintain our consent and privacy mechanism up to date.
Featured in
Use Cases
- Geo-targeting
- Foot-traffic analytics
- Audience targeting by demographic, behavior, interest and more.
- Custom audience creation
- Data enrichment
Certifications & Associations
Data Sources & Collection
All of our data stems directly from our platform, embedded into over 500K active apps on Android and iOS.
Start.io does not license any other 3rd party datasets, making us a direct link to the source of the data and the end user itself.
Key Differentiators
1st party data: Start.io data is sourced from our proprietary SDK and direct integrations.
Scale: over 2.4 billion MAUs worldwide; We can provide datasets such as audiences, location, device, telecom data and more, in any country, at scale.
Multitude of signals: Using the countless data signals we observe, we apply machine learning techniques to model users’ demographic data, interest and more. By combining location, device metadata, cell towers and more, we are able to create deterministic audiences as well as enrich location data indirectly from IP. We apply diverse statistical measures to clean and filter the data.
Data Privacy
At StartApp we respect the users’ privacy and we are fully committed to comply with the General Data Protection Regulation (“GDPR”). Please visit our Privacy Policy page for more information.
Integrations
Frequently asked questions about start.io
What does start.io do?
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. Our platform uses AI to deliver efficient and precise digital ads. Our direct integration with thousands of publishers gives us access to more than 50 billion 1st party data signals per day globally.
How much does start.io cost?
The supported pricing models for start.io’s data are One-off purchase, Yearly License, and Usage-based. start.io offers free samples for individual data requirements. Get talking to a member of the start.io team to receive custom pricing options, information about data subscription fees, and quotes for start.io’s data offering tailored to your use case.
What kind of data does start.io have?
Demographic Data, Location Data, Mobile Network Coverage, Consumer Behavior Data, and 25 others
What data does start.io offer?
We offer unmatched scale and quality 1st party digital signals sourced from our own SDK. A few other companies have the reach of our SDK, which is integrated into close to 500K active mobile apps. With a direct integration on the device, we have access to unique data sets as well as a handshake with the end-user, helping us maintain our consent and privacy mechanism up to date.
How does start.io collect data?
All of our data stems directly from our platform, embedded into over 500K active apps on Android and iOS. Start.io does not license any other 3rd party datasets, making us a direct link to the source of the data and the end user itself.
What’s start.io’s data privacy policy?
At StartApp we respect the users’ privacy and we are fully committed to comply with the General Data Protection Regulation (“GDPR”). Please visit our Privacy Policy page for more information.
What are the best use cases for start.io’s data?
Geo-targeting Foot-traffic analytics Audience targeting by demographic, behavior, interest and more. Custom audience creation Data enrichment
What platforms is start.io integrated with?
MediaMath, adsquare, The Trade Desk, Adobe Audience Manager, LiveRamp IdentityLink™ Data Store, Lotame Data Exchange, Nielsen Marketing Cloud, Oracle Data Marketplace (BlueKai), Narrative I/O, retargetly, and Zeotap Customer Intelligence Platform (CIP)