start.io

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35B
SDK Downloads
500,000
Active Apps
2.4B
MAUs
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start.io Data Products: APIs & Datasets

Explore start.io’s datasets, databases, and data feeds.
Mobile location data with global coverage. 2.4B Unique devices monthly 10B+ Daily location events
10B Daily location events
249 countries covered
1 years of historical data
Behavioral, app-driven, and location-based global audience data is prepackaged and ready to activate on the DMP or DSP of your choice. ...
24B Unique Devices Monthly
249 countries covered
1 years of historical data
With our 1st Party Global Mobile App Usage Data you can gain access to the full app graph for over 300,000,000 unique devices monthly.
30B SDK download
248 countries covered
1 years of historical data
This Global Cell Tower Data set comprises close to 1B unique devices monthly with their mobile network coverage data which includes the S...
10B Daily Location Events
249 countries covered
1 years of historical data
Global Mobile Device Graph Data Reach 2.4B+ monthly active users across 500K+ mobile apps 30B+ software downloads.
24B Unique Devices Monthly
100% Deterministic device data
249 countries covered
1 years of historical data
Behavioral, app-driven, and location-based global demographic data is prepackaged and ready to activate on the DMP or DSP of your choice....
24B Active Users Monthly
250 countries covered
1 years of historical data

start.io Pricing & Cost

Learn about start.io’s prices, subscription cost, and API pricing.

RFP Based.

The supported pricing models for start.io’s data are One-off purchase, Yearly License, and Usage-based. start.io offers free samples for individual data requirements. Get talking to a member of the start.io team to receive custom pricing options, information about data subscription fees, and quotes for start.io’s data offering tailored to your use case.

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About start.io

Learn more about start.io’s data sources, use cases, and integrations.

start.io in a Nutshell

Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions of ads per day across more than 500,000 active apps. Our platform uses artificial intelligence to deliver more efficient, effective and precise digital advertising campaigns. Our direct integration with thousands of mobile publishers gives us access to more than 50 billion first-party data signals per day across the globe. Marketers use these anonymized signals to understand and predict consumer behavior, identify new opportunities and fuel business growth.

Headquarters
USA

Country Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (52)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Kosovo
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
Åland Islands
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
Other (9)
Antarctica
Bouvet Island
British Indian Ocean Territory
Christmas Island
Cocos (Keeling) Islands
French Southern Territories
Heard Island and McDonald Islands
South Georgia and the South Sandwich Islands
United States Minor Outlying Islands
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

Data Offering

We offer unmatched scale and quality 1st party digital signals sourced from our own SDK.

A few other companies have the reach of our SDK, which is integrated into close to 500K active mobile apps.

With a direct integration on the device, we have access to unique data sets as well as a handshake with the end-user, helping us maintain our consent and privacy mechanism up to date.

Show 21 more

Use Cases

  • Geo-targeting
  • Foot-traffic analytics
  • Audience targeting by demographic, behavior, interest and more.
  • Custom audience creation
  • Data enrichment
Advertising
App Analytics
Audience Targeting
Behavior-based Audiences
Competitive Intelligence
Cross-Device Targeting
Data Matching Footfall Analytics
Show 5 more

Certifications & Associations

Logo of IAB - Interactive Advertising Bureau certification

Data Sources & Collection

All of our data stems directly from our platform, embedded into over 500K active apps on Android and iOS.

Start.io does not license any other 3rd party datasets, making us a direct link to the source of the data and the end user itself.

Key Differentiators

1st party data: Start.io data is sourced from our proprietary SDK and direct integrations.

Scale: over 2.4 billion MAUs worldwide; We can provide datasets such as audiences, location, device, telecom data and more, in any country, at scale.

Multitude of signals: Using the countless data signals we observe, we apply machine learning techniques to model users’ demographic data, interest and more. By combining location, device metadata, cell towers and more, we are able to create deterministic audiences as well as enrich location data indirectly from IP. We apply diverse statistical measures to clean and filter the data.

Data Privacy

At StartApp we respect the users’ privacy and we are fully committed to comply with the General Data Protection Regulation (“GDPR”). Please visit our Privacy Policy page for more information.

Integrations

Logo of Adobe Audience Manager integration
Logo of adsquare integration
Logo of LiveRamp IdentityLink™ Data Store integration
Logo of Lotame Data Exchange integration
Logo of MediaMath integration
Logo of Narrative I/O integration
Logo of Nielsen Marketing Cloud integration
Logo of Oracle Data Marketplace (BlueKai) integration
Logo of The Trade Desk integration
Logo of Zeotap Customer Intelligence Platform (CIP) integration

What are you looking for?

Julia
from start.io is ready to assist you
3h Avg. response time
100% Response rate

Frequently asked questions about start.io

What does start.io do?

Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. Our platform uses AI to deliver efficient and precise digital ads. Our direct integration with thousands of publishers gives us access to more than 50 billion 1st party data signals per day globally.

How much does start.io cost?

The supported pricing models for start.io’s data are One-off purchase, Yearly License, and Usage-based. start.io offers free samples for individual data requirements. Get talking to a member of the start.io team to receive custom pricing options, information about data subscription fees, and quotes for start.io’s data offering tailored to your use case.

What kind of data does start.io have?

Demographic Data, Location Data, Mobile Network Coverage, Consumer Behavior Data, and 25 others

What data does start.io offer?

We offer unmatched scale and quality 1st party digital signals sourced from our own SDK. A few other companies have the reach of our SDK, which is integrated into close to 500K active mobile apps. With a direct integration on the device, we have access to unique data sets as well as a handshake with the end-user, helping us maintain our consent and privacy mechanism up to date.

How does start.io collect data?

All of our data stems directly from our platform, embedded into over 500K active apps on Android and iOS. Start.io does not license any other 3rd party datasets, making us a direct link to the source of the data and the end user itself.

What’s start.io’s data privacy policy?

At StartApp we respect the users’ privacy and we are fully committed to comply with the General Data Protection Regulation (“GDPR”). Please visit our Privacy Policy page for more information.

What are the best use cases for start.io’s data?

Geo-targeting Foot-traffic analytics Audience targeting by demographic, behavior, interest and more. Custom audience creation Data enrichment

What platforms is start.io integrated with?

MediaMath, adsquare, The Trade Desk, Adobe Audience Manager, LiveRamp IdentityLink™ Data Store, Lotame Data Exchange, Nielsen Marketing Cloud, Oracle Data Marketplace (BlueKai), Narrative I/O, retargetly, and Zeotap Customer Intelligence Platform (CIP)