Best Audience Data Providers

Leveraging geolocation data for Airport Planning. We provided a strong and successful case for adding flights to a medium sized airport. Two airlines added flights following the analysis. The successful pilot is being turned into a tool for airport administrators. In the tool, managers can see the origins and end destinations of travelers flowing through their terminals. They can also identify volume and type of leakage to other transportation terminals - both alternate airports and other modes of travel like bus and train. Gravy Analytics' data product showing visitations was optimal for this use case.

The recent webinar by Echo on their data collection process was excellent, very well explained and lucid. I understood how complex the process is to clean the data. Their product is a really interesting one.

We had a need to append an address to incomplete records, across several geographies, where enough data points exist to have a reliable match. The custom product we use offers a high match rate for the records.

I used OAN data to run a campaign for one of our clients; the target of the campaign was very challenging as we needed to reach fans of a very specific genre of games. Fortunately, OAN was able to provide this data at an amazing volume and to be honest - I was blown away by the quality. My client was extremely happy and I'm more than sure we'll be using OAN data in the future! :) Also, most companies could learn a thing or two about customer service from them!

We have purchased data for marketing from DrivenIQ as well as used their incredible capture tech to nurture our website traffic efficiently and accurately. Surprised at the granular accuracy of the data we inspect regularly from them.

Using Versium REACH has allowed us to easily and cost-effectively activate our CRM and ICP data. Versium REACH allows us to activate our data over our preferred media channels giving us the ability to compound frequency with our audiences.

I’m really happy with the contact data I got from success.ai. After talking to a bunch of other providers, they were either way too expensive or didn’t offer the best implementation options. But success.ai was a great fit for me!