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Best Data for Attribution Analysis

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Eugenio Caterino
Editor & Data Industry Expert
Attribution analysis investigates how actions taken in the marketing and sales processes contribute to the success of those efforts. Companies often use data like location signals to link their online marketing input to the relevant results in the real world.
Our Data Partners
15 Million Monthly Active Users
100% User Opt-In
Saudi Arabia covered
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourced v...
45 Million Monthly Active Users
100% User Opt-In
UK covered
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourced v...
17 Million Monthly Active Users
100% User Opt-In
Spain covered
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourced v...
20 Million Monthly Active Users
100% User Opt-In
Italy covered
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourced v...
35 Million Monthly Active Users
100% User Opt-In
Germany covered
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourced v...
25 Million Monthly Active Users
100% User Opt-In
France covered
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourced v...
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EPFR Global
Based in USA
EPFR’s Flows and Allocations data provides a unique view on investor and fund manager sentiment across global markets, helping buy and sell-side institutions...
25 years
History
Buyside
Data sourced direct from
$50 Tr
Tracked AUM
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Quadrant
Based in Singapore
Our high-quality Mobile Location Data and POI Data panels help to power companies' products, solutions, and services. These ground truth datasets (sourc...
Global
Coverage for every Country
+1 Billion
Unique Mobile Devices
+500
Billion Events Per Month
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Exchange Data International
Based in UK
With EDI you get high quality, affordable financial data customized to precisely fit your operational requirements.
ISO9001
Certified
ISO27001
Certified
1.5 m
Securities
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Gambit
Based in USA
Combining proprietary data from a myriad of sources with machine learning algorithms, our knowledge engine drives growth for our clients. Whether enhancing e...
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VisitIQ™
Based in USA
VisitIQ™ is an identity intelligence and activation solution for audience data that enables marketing campaign personalization, higher sales conversions, and...
7B
Daily Signals
200M+
U.S. Households
320M
Identity Profiles
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DRAKO
Based in Canada
Drako Data is your trusted partner for value-added geolocation data solutions. We enhance and simplify data extraction, enabling clients to gain insights qui...
CCPA
Compliant
SDK
Sourced Data
5 Years
Lookback

Frequently Asked Questions about Attribution Analysis

Learn everything about Attribution Analysis. Understand data sources, popular use cases, and data quality.

What is attribution analysis?

Attribution analysis refers to the act of comparing marketing and sales results to the actions and effort that is put in. Often done via a data-driven software, it uses insights from multiple data types like location data to create reliable links between online campaigns and their actual real life output.

Why should you conduct an attribution analysis?

Done correctly, attribution analytics give companies reliable insights to which of their marketing and sales efforts are baring the most fruit. Such knowledge enables more optimised marketing spends, more accurate personalisation as well as improvements in product development.