Mobile Attribution Data: Best Mobile Attribution Datasets & Databases

What is Mobile Attribution Data?

Mobile attribution data is information collected and analyzed to determine the source of app installations or user actions on mobile devices. It helps marketers understand which marketing campaigns or channels are driving app downloads or conversions. This data includes details like the ad network, campaign, creative, and device information, enabling businesses to optimize their marketing strategies and allocate resources effectively.
Examples of Mobile Attribution Data include app installs, in-app purchases, ad clicks, and user engagement metrics. Mobile Attribution Data is used to track and analyze the effectiveness of mobile marketing campaigns, measure user acquisition and retention, optimize ad spend, and make data-driven decisions to improve app performance. In this page, you’ll find the best data sources for mobile attribution data.