Car Ownership Data: Best Car Ownership Datasets & Databases
What is Car Ownership Data?
Car ownership data is information about the number of car owners in a specific location. Car dealers and marketers use it to calculate car owners per household, measure car purchase patterns and identify popular models. Datarade helps you find the best car ownership datasets.Learn more
Recommended Car Ownership Data Products
Versium REACH - Consumer Household and Financial Demographic Append (Income, Car Ownership, Financial Data, etc), USA, GDPR and CCPA Compliant
Property Owner Data in US. Identify new homeowner data and investors.
Alesco Auto Database - VIN DATA - 238+ Million VINs with 130+ Million Opt-In Emails - US based, licensing available
BIGDBM US Consumer Auto Data Package
AGR Automotive Data - US VIN file of 165 million autos with address verification.
Alesco Auto Database - AUTOMOTIVE DATA - 238+ Million VINs with 130+ Million Opt-In Emails - US based, licensing available
AutoIQ by AnalyticsIQ - Consumer Vehicle Data USA - 122M Households
BIGDBM US Consumer Auto Finance Data Package
Bufte.com: Vehicle data — 200 million vehicles
WalkLists | Consumer Data Lists Household Residence and Resident Characteristics USA ( >240M Consumers)
More Car Ownership Data Products
The Ultimate Guide to Car Ownership Data 2023
What is Car Ownership Data?
Car ownership data tells a user about the number of car owners in a specific location. It can be grouped according to household, cities, town, or countries. This data is used to determine the availability or scarcity of cars. Car companies use this data for target-based and location-based marketing to gain more sales, especially in low car ownership locations. Accurate data on car ownership enables marketers to gain insights into how the vehicle industry thrives in a specific location.
How is Car Ownership Data collected?
Car ownership data is collected in different ways. An online survey is one way to collect data. Aside from online surveys, the government’s transportation authority has a list of all registered cars. The downside of government lists is that unregistered vehicles are hard to track using this source. Also, car companies issue their monthly, quarterly, and yearly sales and the total number of cars sold. This raw data is available to the public for consumption. Collecting these raw data points and then submitting them to algorithmic verification is how car ownership data providers get accurate data.
What are the attributes of Car Ownership Data?
Car ownership data shares many attributes with car data but comes with some additional unique attributes:
• Demographic Information: Age, gender, marital status, income level, number of residents per household, and education.
• Geographical Information: Current household location and past location.
• Accidents: Number of registered road accidents by vehicle type.
• Traffic: Which car model accounts for the most traffic and vehicle cogestion.
Having insights into these attributes, marketers can assess every possible location-based marketing strategies like offering car insurance. These data attributes are also useful for policymakers in creating policy and ordinance in locations with high levels of car-related accidents.
What is Car Ownership Data used for?
Car sale companies and insurance marketers use car ownership data to enhance their marketing strategies. Based on the data, marketers can convert more sales on cars that are in high demand. This data also helps advertisers create specialized ads based on customers’ preferences. Another great strategy that complements with this data is audience-targeting. This strategy uses car ownership information to segment audiences according to brand affinity, location and, purchasing power. Having this accurate data saves time and money in planning marketing strategies.
How can a user assess the quality of Car Ownership Data?
To ensure high-quality car ownership data, ensure that the provider explains where their data sources come from, like the government’s transportation authority and car companies. Data providers must also have data that is reliable, credible, updated, and free from error. You may also read reviews and ask for data samples to see if it fits your needs. With so many data providers in the market, choosing a provider might be daunting - a sample ensures that the car ownership data produces the results you need.
Where can I buy Car Ownership Data?
Data providers and vendors listed on Datarade sell Car Ownership Data products and samples. Popular Car Ownership Data products and datasets available on our platform are Versium REACH - Consumer Household and Financial Demographic Append (Income, Car Ownership, Financial Data, etc), USA, GDPR and CCPA Compliant by Versium, Property Owner Data in US. Identify new homeowner data and investors. by AGR Marketing, and Alesco Auto Database - VIN DATA - 238+ Million VINs with 130+ Million Opt-In Emails - US based, licensing available by Alesco Data.
How can I get Car Ownership Data?
You can get Car Ownership Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Car Ownership Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Car Ownership Data APIs, feeds and streams to download the most up-to-date intelligence.
What are similar data types to Car Ownership Data?
Car Ownership Data is similar to Home Ownership Data and Pet Owner Data. These data categories are commonly used for Tire Condition Analysis.
What are the most common use cases for Car Ownership Data?
The top use cases for Car Ownership Data are Tire Condition Analysis.