What is Shopper Data? Examples, Datasets and Providers
What is Shopper Data?
Shopper data is defined as the information your consumers provide while communicating with your business via your website, mobile apps, reviews, social media, marketing campaigns, and other online and offline media. Shopper data is the foundation of a successful business strategy.
Organizations realize the value of shopper data and take action to ensure that they get the necessary customer data points that would allow them to improve customer experience and fine-tune marketing strategies over time.
Shopper data refers to information collected about consumers’ purchasing behavior and preferences.
What Are Examples of Shopper Data?
Examples of shopper data include:
- Transaction history
- Loyalty program data
- Online browsing
- Purchase data
- Demographic information
- and more
Best Shopper Databases & Datasets
Here is our curated selection of top Shopper Data sources. We focus on key factors such as data reliability, accuracy, and flexibility to meet diverse use-case requirements. These datasets are provided by trusted providers known for delivering high-quality, up-to-date information.
Shopper Data | Malls & Shopping Centers in Canada | Comprehensive POI Data
Accurate Append | Verified US Shopper Data | Demographics/Wealth/Lifestyle/Donation History Targeting & More | High Match Rate | Batch & API Delivery
BestPlace | Point-of-Interest POI Data | Ratings | Footfall | Census | Geospatial data | Shopper Patterns | Worldwide
Scorri | Brands Shopper Data: Comprehensive Consumer Insights with Audience data, Identity data, and Ecommerce Data
Envestnet | Yodlee's De-Identified Shopper Data | Row/Aggregate Level | USA Consumer Data covering 3600+ corporations | 90M+ Accounts
Scanbuy Shopper Demographics Data (multi-source validated, US-based, National Scale)
Shopper Data | Malls & Shopping Centers in US | Point-of-Interest (POI) Analysis
Datasys CPG & Brand Shoppers Feed: Connecting Consumers, Insights, and Impactful Decisions
The Data Group’s 50 Million Active US In-Market Automotive Shoppers Data Set. Emails and MAIDs Available. Customer Acquisition and Audience Targeting
TRAK Data - Full US Consumer Automotive Data - Reach Vehicle Owners, In-Market Auto Shoppers, Target by Make, Model, Year, New, Used, Geography
Monetize data on Datarade Marketplace
Popular Use Cases for Shopper Data
Shopper Data is essential for a wide range of business applications, offering valuable insights and driving opportunities across industries. Below, we have highlighted the most significant use cases for Shopper Data.
Frequently Asked Questions
Where Can I Buy Shopper Data?
You can explore our data marketplace to find a variety of Shopper Data tailored to different use cases. Our verified providers offer a range of solutions, and you can contact them directly to discuss your specific needs.
How is the Quality of Shopper Data Maintained?
The quality of Shopper Data is ensured through rigorous validation processes, such as cross-referencing with reliable sources, monitoring accuracy rates, and filtering out inconsistencies. High-quality datasets often report match rates, regular updates, and adherence to industry standards.
How Frequently is Shopper Data Updated?
The update frequency for Shopper Data varies by provider and dataset. Some datasets are refreshed daily or weekly, while others update less frequently. When evaluating options, ensure you select a dataset with a frequency that suits your specific use case.
Is Shopper Data Secure?
The security of Shopper Data is prioritized through compliance with industry standards, including encryption, anonymization, and secure delivery methods like SFTP and APIs. At Datarade, we enforce strict policies, requiring all our providers to adhere to regulations such as GDPR, CCPA, and other relevant data protection standards.
How is Shopper Data Delivered?
Shopper Data can be delivered in formats such as CSV, JSON, XML, or via APIs, enabling seamless integration into your systems. Delivery frequencies range from real-time updates to scheduled intervals (daily, weekly, monthly, or on-demand). Choose datasets that align with your preferred delivery method and system compatibility for Shopper Data.
How Much Does Shopper Data Cost?
The cost of Shopper Data depends on factors like the datasets size, scope, update frequency, and customization level. Pricing models may include one-off purchases, monthly or yearly subscriptions, or usage-based fees. Many providers offer free samples, allowing you to evaluate the suitability of Shopper Data for your needs.
- Overview
- Datasets
- Use Cases
- FAQ