Hey! Sign in
My account
Hey! Sign in
My account
Home/Consumer Data/Audience Data/Segmentation Data/
Canadian Segmentation Data | 67 Segments | Postal Code Level | Iden...
Canadian Segmentation Data | 67 Segments | Postal Code Level | Identify Your ...
Contact Provider Save for later
Canadian Segmentation Data | 67 Segments | Postal Code Level | Identify Your Audience product image in hero

Canadian Segmentation Data | 67 Segments | Postal Code Level | Identify Your Audience

Environics Analytics
No reviews yet
Contact Provider Save for later
Data Samples
PRIZM Sample.csv
#
Variable Descriptions
Total Households
Total Households: 01 The A-List
Total Households: 02 Wealthy & Wise
Total Households: 03 Asian Sophisticates
Total Households: 04 Turbo Burbs
Total Households: 05 First-Class Families
Total Households: 06 Downtown Verve
Total Households: 07 Mature & Secure
Total Households: 08 Multiculture-ish
Total Households: 09 Boomer Bliss
Total Households: 10 Asian Achievement
Total Households: 11 Modern Suburbia
Total Households: 12 Eat, Play, Love
Total Households: 13 Vie de Ręve
Total Households: 14 Kick-Back Country
Total Households: 15 South Asian Enterprise
Total Households: 16 Savvy Seniors
Total Households: 17 Asian Avenues
Total Households: 18 Multicultural Corners
1 xxxxxxxxxx Xxxxxxxxx xxxxxx xxxxxxxxxx Xxxxx Xxxxxx Xxxxxxxxxx Xxxxxx Xxxxxxxxx Xxxxxxxxxx xxxxxxxxx Xxxxxxxxx xxxxxxxxx Xxxxxxx xxxxxx Xxxxx xxxxxxxxxx xxxxxx Xxxxxxxxxx xxxxxx
2 Xxxxx Xxxxxx xxxxx xxxxxxxx xxxxxxx Xxxxx Xxxxxxxx xxxxxxxxxx xxxxxx Xxxxxxxxx xxxxxx Xxxxxxxxx Xxxxxxxxx xxxxxxxxxx Xxxxxx Xxxxx xxxxxx xxxxxxx xxxxxxx Xxxxx
3 xxxxxx Xxxxxxxxxx xxxxxxxx xxxxxx Xxxxx Xxxxxxx xxxxxx Xxxxxxxx Xxxxxxx Xxxxx xxxxxx xxxxxxxxxx Xxxxx xxxxxxxxxx xxxxxxxxx Xxxxxxx xxxxxxxx xxxxxxxx Xxxxxxxxxx Xxxxxxxx
4 Xxxxxxxx xxxxxxxxx Xxxxxxxxxx Xxxxxx Xxxxxxxxx xxxxx xxxxxxx xxxxxxxxx Xxxxxx Xxxxxxx Xxxxxxxxx xxxxxxxxx xxxxxxxxx Xxxxx xxxxxxxx Xxxxxxx xxxxxxxxx Xxxxxxx xxxxx Xxxxxxx
5 xxxxxxx Xxxxx xxxxxxxxxx Xxxxxxx Xxxxx xxxxxxxxxx Xxxxxx xxxxxx Xxxxxxxxx xxxxx Xxxxxxxxxx xxxxxx xxxxx xxxxxxxx Xxxxxx Xxxxxxxxxx xxxxxxxxx Xxxxxxxxxx xxxxxxxx xxxxx
6 Xxxxxx xxxxxxxxxx xxxxxxxxx xxxxx xxxxx xxxxxxxx xxxxxx Xxxxxxxxxx xxxxxxxxxx Xxxxx xxxxxxx Xxxxxxxx Xxxxxxx xxxxx xxxxxxxx xxxxxxxxxx Xxxxxx xxxxxxxxx Xxxxx xxxxx
7 xxxxxxxxx xxxxxxx Xxxxxxxxx Xxxxxxx xxxxxxxxxx Xxxxx xxxxxxxxx xxxxxxx Xxxxxx xxxxxxxxx xxxxx Xxxxxxx xxxxxxxxx Xxxxxxxx xxxxxxxx Xxxxxxxx Xxxxxxxx xxxxxxxx xxxxxxxxx Xxxxxxx
8 Xxxxxxxxx xxxxxxxx xxxxx Xxxxxxxxxx xxxxxxxxxx xxxxxx Xxxxx Xxxxxxx Xxxxx Xxxxxx Xxxxx Xxxxxxxxx xxxxxx xxxxxxxx Xxxxxxxxx Xxxxxx Xxxxxxxxxx Xxxxxx Xxxxx Xxxxxxx
9 xxxxxxxxx Xxxxx xxxxx Xxxxxx xxxxxxxxx xxxxxxx xxxxxxxxx Xxxxxxxxxx xxxxxxxxx Xxxxx Xxxxx Xxxxxxxxx xxxxxxxxxx xxxxxx xxxxxxxxx xxxxxxx Xxxxxxx Xxxxxxxxxx Xxxxxxxxxx Xxxxxxxx
10 Xxxxxxxxx xxxxx Xxxxxxx xxxxxxxxxx Xxxxxxxxx Xxxxxxxx xxxxxxxxxx xxxxxxx Xxxxxxxx xxxxx Xxxxxx xxxxxx xxxxxxxx xxxxxxx Xxxxx Xxxxxxxxx Xxxxx Xxxxxxx Xxxxxxxx xxxxxxxxx
... xxxxxxxx xxxxx Xxxxxxxxxx Xxxxxxx xxxxxxxxx xxxxxxx xxxxxxxxxx xxxxxx xxxxx Xxxxxxxxxx Xxxxxxxxx xxxxxxx Xxxxxx Xxxxx Xxxxxxxx xxxxxxxxx xxxxxxxx Xxxxxx xxxxxxxxxx xxxxxxxxx
Sign In To Preview Data
PRIZM Sample.csv
Avail. Formats
.csv and .txt
File
Coverage
1
Country

Data Dictionary

[Sample] PRIZM Sample.csv
Attribute Type Example Mapping
Variable Descriptions
 String Toronto CMA
Total Households
 Integer 2474640
Total Households: 01 The A-List
 Integer 45993
Total Households: 02 Wealthy & Wise
 Integer 43641
Total Households: 03 Asian Sophisticates
 Integer 75956
Total Households: 04 Turbo Burbs
 Integer 17149
Total Households: 05 First-Class Families
 Integer 62864
Total Households: 06 Downtown Verve
 Integer 78832
Total Households: 07 Mature & Secure
 Integer 80075
Total Households: 08 Multiculture-ish
 Integer 139310
Total Households: 09 Boomer Bliss
 Integer 9161
Total Households: 10 Asian Achievement
 Integer 74982
Total Households: 11 Modern Suburbia
 Integer 47763
Total Households: 12 Eat, Play, Love
 Integer 270745
Total Households: 13 Vie de Ręve
 Integer 0
Total Households: 14 Kick-Back Country
 Integer 27920
Total Households: 15 South Asian Enterprise
 Integer 200577
Total Households: 16 Savvy Seniors
 Integer 49859
Total Households: 17 Asian Avenues
 Integer 5560
Total Households: 18 Multicultural Corners
 Integer 121779

Description

PRIZM® features 67 segments that capture current demographics, lifestyles and values in Canada. Developed using dozens of authoritative data sources, PRIZM® gives you access to over 40,000 data points and can be combined with your own customer data.
PRIZM® is the latest release of our pioneering segmentation system that classifies Canada’s neighbourhoods into 67 unique lifestyle types. Continuing with methodology that integrates geographic, demographic, and psychographic data, PRIZM® incorporates the latest authoritative data from nearly a dozen demographic, marketing and media sources to help you better analyze and understand your customers and markets. PRIZM® consists of 67 segments that capture current demographics, lifestyles, consumer behaviour and settlement patterns in Canada. PRIZM® highlights key demographic trends with more older Canadians and an emergence of retirement communities, more older children living at home, a growth in high-rise neighbourhoods and condo dwellers, and fewer francophones. PRIZM® reflects Canada’s cultural diversity, with 14 francophone segments, and another 16 segments with a large number of members who speak a non-official language. Together the segments help decision makers understand what consumers are buying, doing and thinking, and anticipate their marketplace behaviour.

Country Coverage

North America (1)
Canada

Pricing

License Starts at
One-off purchase Available
Monthly License Not available
Yearly License Available
Usage-based Not available
Request detailed pricing

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Delivery

Methods
S3 Bucket
SFTP
Frequency
yearly
Format
.csv
.txt

Use Cases

Audience Analytics
Ideal Customer Profile Development
Geomarketing
Marketing Intelligence
Marketing Strategy

Categories

Related Products

Digital Audience Data Segments B2C - Increase your match by 3X - Programmatic Audience
by Versium
Versium provider thumbnail
300 Million+ Consumers
70% Greater than 70% match rate
USA covered
With Consumer REACH Direct you'll have multiple products at your fingers to both reach your current prospects directly and enrich your current data and even ...
View Product
Starts at
$300 / month
Echo Analytics | GeoPersona Brand Segments | US | Segmentation Data | Available Globally | GDPR-Compliant
Echo Analytics provider thumbnail
400 Million Average Monthly Users
USA covered
20 months of historical data
GeoPersona identifies postal codes with high affinities for activities like sports, dining, and entertainment via visitation patterns. This non-PII tool enha...
View Product
Pricing available upon request
Audience Data API | Access 700M+ Profiles | Discover Engaged Audiences Worldwide | Best Price Guarantee
Success.ai provider thumbnail
700M LinkedIn Profiles
99% Accuracy
250 countries covered
Harness the potential of Success.ai’s Audience Data API, which offers access to over 700 million global profiles. Enhance your marketing campaigns and audien...
View Product
Starts at
$0.05$0.05 / 100 leads
Consumer Data | Global Population Data | Audience Targeting Data | Segmentation data
GeoPostcodes provider thumbnail
880K Boundary shapes
99% Source match
250 countries covered
A global database that provides audience targeting data at the administrative and zip code level within a 55-year span. Leverage up-to-date population trends...
View Product
Pricing available upon request

Frequently asked questions

What is Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience?

PRIZM® features 67 segments that capture current demographics, lifestyles and values in Canada. Developed using dozens of authoritative data sources, PRIZM® gives you access to over 40,000 data points and can be combined with your own customer data.

What is Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience used for?

This product has 5 key use cases. Environics Analytics recommends using the data for Audience Analytics, Ideal Customer Profile Development, Geomarketing, Marketing Intelligence, and Marketing Strategy. Global businesses and organizations buy Audience Targeting Data from Environics Analytics to fuel their analytics and enrichment.

Who can use Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience?

This product is best suited if you’re a Small Business, Medium-sized Business, or Enterprise looking for Audience Targeting Data. Get in touch with Environics Analytics to see what their data can do for your business and find out which integrations they provide.

Which countries does Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience cover?

This product includes data covering 1 country like Canada. Environics Analytics is headquartered in Canada.

How much does Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience cost?

Pricing information for Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience is available by getting in contact with Environics Analytics. Connect with Environics Analytics to get a quote and arrange custom pricing models based on your data requirements.

How can I get Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience?

Businesses can buy Audience Targeting Data from Environics Analytics and get the data via S3 Bucket and SFTP. Depending on your data requirements and subscription budget, Environics Analytics can deliver this product in .csv and .txt format.

What is the data quality of Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience?

You can compare and assess the data quality of Environics Analytics using Datarade’s data marketplace.

What are similar products to Canadian Segmentation Data 67 Segments Postal Code Level Identify Your Audience?

This product has 3 related products. These alternatives include Digital Audience Data Segments B2C - Increase your match by 3X - Programmatic Audience, Echo Analytics GeoPersona Brand Segments US Segmentation Data Available Globally GDPR-Compliant, and Audience Data API Access 700M+ Profiles Discover Engaged Audiences Worldwide Best Price Guarantee. You can compare the best Audience Targeting Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request
License Starts at
One-off purchase Available
Monthly License Not available
Yearly License Available
Usage-based Not available

Environics Analytics

Environics Analytics' vision is to make organizations of all sizes more successful through transformative data insights and analytics.
Verified provider icon Verified Provider

Trusted by

Customer Logo #1 of Environics Analytics
Customer Logo #2 of Environics Analytics
Customer Logo #3 of Environics Analytics
Report this product