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Consumer Styles

A dataset by MBI Geodata
Pricing available upon request Get a Quote
Consumer Styles SampleHead SampleHead SampleHead
1 10 consumer Styles Value Value Value
2 10 consumer Styles Value Value Value
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Consumer Styles

Volume

50 countries on 5 continents

Use Cases

Location Intelligence
purchase behavior analytics
Behavioral Targeting
Consumer Profiling
Geomarketing

Geography

Europe (51)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
Åland Islands

Categories

Data Attributes

Attribute Example Description
Consumer Styles 10 consumer Styles internationally comparable consumer groups based on the characteristics of the population.

History

5 years of history data

Product Description

The data Global Consumer Styles is an innovative model for market segmentation and determination of target groups. Our segmentation approach has 10 internationally comparable consumer groups based on the characteristics of the population. It helps companies identify which consumer types are using their products and where these consumers are most likely to be found. This is an alternative to the socio-demographics and purchasing power as when collecting data for the consumer styles the key focus is on the people and their interests and lifestyles. This approach makes use of the principle that people with similar backgrounds and ages normally settle down in the same neighbourhood. Consumer Styles are currently available for more than 50 countries in five continents.

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Pricing

Free sample available
License Starts at
One-off purchase Available
Monthly license Not available
Yearly license Available
Usage-based Available

Quality

Self-reported by the provider
coverage, varies by country

Delivery

Methods
S3 Bucket
SFTP
Email
UI Export
REST API
SOAP API
Streaming API
Feed API
Frequency
secondly
minutely
hourly
daily
weekly
monthly
quarterly
yearly
real-time
on-demand
Format
.bin
.json
.xml
.csv
.xls
.sql
.txt

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What are you looking for?

MBI Geodata

Data - Globally consistent and comparable

Coverage worldwide

Data globally consistent

Quality strict & continuous controls

Licensing flexible