TruFactor Point of Interest (POI) Visits Data US

TruFactor Daily Visits Data for various stores/outlets across Retail, QSR, Fitness centres, Entertainment and others

Data Fit

Use Cases

Location Analytics

Foot Traffic Attribution

demographic audiences

Competitor Analysis

Audience Analytics

Out-of-home (OOH) Advertising

Store Visit Attribution

Based on

Demographic Data

Point of Interest (POI) Data

Alternative Data


Product Type
Dataset / Database / Data Feed / Data API
Pricing Models
One-off purchase, Monthly subscription, Yearly subscription

Geo Coverage


North America (1)
United States of America


This dataset includes the projected count of users at various stores/outlets across the US. The store/outlet locations are licensed by TruFactor. TruFactor derives the number of users from observed counts that have been filtered for exclusion and anonymized to ensure users cannot be re-identified. Projections are extrapolated from US Census data using our proprietary algorithm. For the avoidance of doubt, this dataset does not include user-level data. TruFactor covers almost all the major brands across Retail (Big Box, Grocery, hardware, Pharmacy, and many more), Restaurants (Quick Service, Coffee, etc), Hospitality (Hotels), Entertainment (Cinema halls, etc) and other verticals such as Fitness chains and many more. The data can be provided in a more disaggregated view based on the customer’s requirement.

Related Datasets

Save to list

Point-of-Interest (POI) Data

by Quadrant
Go beyond to gain context and deeper insights.
History2 years of past data available
Use CaseLocation Intelligence, Footfall Analytics + 3 more
Available Pricing:
One-off purchase
Monthly subscription
Yearly subscription
Usage Based
View more →
Save to list

Wult Point of Interest (POI) Data

Overview Wult's POI data is a structured and constantly updated database of important real-world locations. This dataset has unique metadata that differentiates it from the competition. Mo...
Use CaseReal Estate Analytics
Pricing available upon request
View more →
Save to list

DCS Point-of-Interest (POI) Data (India)

by Destinycs
DCS has extensive experience in developing, updating, and maintaining high quality points of interest (POI) and accurate street databases that support in-car navigation, web and mobile applications...
Use CaseReal Estate Analytics
Available Pricing:
One-off purchase
View more →
Save to list

DDS Points of Sale

by DDS Digital Data Services
PoS (point of sale) refers to the location a sale takes place; from the consumer's perspective it is where the item was purchased and from the provider's perspective it is where the item was sold. ...
Volume330K records
+ 48 more
Use CaseLocation Intelligence, Location Analytics + 2 more
Available Pricing:
One-off purchase
Yearly subscription
View more →