Adara

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Adara Data Products: APIs & Datasets

Explore Adara’s datasets, databases, and data feeds.
Adara has over 300 partners who supply aggregated real-time traveler data which can be used for travel brands or brands looking to reach ...
Adara In-Market Travel Data: US and International Trips 149 countries covered icon
149 countries covered
Adara has over 300 partners who supply aggregated real-time business traveler data which can be used for travel brands or brands looking ...
Adara’s Business Travel Data for US or International Trips 149 countries covered icon
149 countries covered
Adara has over 300 partners who supply aggregated real-time leisure traveler data which can be used for travel brands or brands looking t...
Adara’s Leisure Travel Data for US or International Trips 149 countries covered icon
149 countries covered
Adara has over 300 partners who supply aggregated real-time data which can be used for brands looking to reach high-value, affluent indiv...
Adara Wealth and Homebuyer Data | Homeowners, Likely to Purchase a Home, Wealth Tiers, Credit Card Holders 149 countries covered icon
149 countries covered
Adara has over 300 partners who supply aggregated real-time data which can be used for brands looking to reach high-value, affluent indiv...
Adara Experience Data | Concert Goers, Restaurant Goers, Sports Game Attendees, Theatre Goers 149 countries covered icon
149 countries covered
Adara has over 300 partners who supply aggregated real-time traveler data which can be used for travel brands or brands looking to reach ...
Adara Booked Travel Data: US and International Trips 149 countries covered icon
149 countries covered

Adara Pricing & Cost

Learn about Adara’s prices, subscription cost, and API pricing.
The supported pricing models for Adara’s data are One-off purchase, Monthly License, Yearly License, and Usage-based. Get talking to a member of the Adara team to receive custom pricing options, information about data subscription fees, and quotes for Adara’s data offering tailored to your use case.

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About Adara

Learn more about Adara’s data sources, use cases, and integrations.

Adara in a Nutshell

Founded in 2006, Adara is the global leader in permissioned data and verified identity. Adara combines the power of global data consortiums to inform its 1.7 billion digital identities and over 23 billion data elements across 130 countries and serving 2,000 customers globally. Whether informing digital marketing, programmatic advertising, search, social, measurement, outbound marketing or website personalization, Adara provides you with the tools and data to create optimal consumer engagement.

Adara provides access to first-party, deterministic and transactional data from over 300 top global brands that represent over 1 billion profiles, across a wide variety of verticals including travel, real estate, financial services, entertainment and retail. These anonymous, people-based profiles power Adara’s Identity Graph, which brands can use to match, score and activate omni-channel marketing and customer engagement initiatives. Adara is headquartered in Palo Alto, California.

Headquarter
USA

Geo Coverage

Africa (31)
Algeria
Angola
Benin
Botswana
Burkina Faso
Cameroon
Côte d'Ivoire
Djibouti
Egypt
Ethiopia
Gabon
Liberia
Libya
Madagascar
Malawi
Mali
Morocco
Mozambique
Rwanda
Réunion
Senegal
Seychelles
Sierra Leone
South Africa
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Zambia
Zimbabwe
Asia (19)
Bangladesh
Brunei Darussalam
Cambodia
Hong Kong
India
Indonesia
Japan
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Pakistan
Philippines
Singapore
Sri Lanka
Taiwan, Province of China
Thailand
Vietnam
Europe (48)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
Ukraine
United Kingdom
North America (11)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Guatemala
Honduras
Mexico
Nicaragua
Panama
United States of America
Oceania (8)
Australia
Fiji
French Polynesia
Guam
New Caledonia
New Zealand
Northern Mariana Islands
Papua New Guinea
South America (33)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Brazil
Cayman Islands
Chile
Colombia
Cuba
Dominica
Dominican Republic
Ecuador
Grenada
Guadeloupe
Haiti
Jamaica
Martinique
Paraguay
Peru
Puerto Rico
Saint Kitts and Nevis
Saint Lucia
Saint Vincent and the Grenadines
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

Data Offering

Adara has over 300 data partners across verticals including travel, real estate, financial services, entertainment, and retail. We know what customers need next by combining our rich data with our ability to predict consumer behavior. We’ve helped brands grow market share, acquire new customers, increase customer engagement, and make better decisions.

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Certifications & Associations

Logo of IAB Europe GDPR Transparency & Consent Framework certification

Data Sources & Collection

We take a strong stance when it comes to privacy and data collection. It is our number one priority and we operate in a privacy-by-design product development framework, ensuring that we are compliant with legislation and our data is secure.

Data Privacy

Adara is committed to your privacy. Adara’s Privacy Promise explains in a transparent way, what data, including personal data, is used in our business, how we process and share it, and your rights in relation to such data.

Adara is a business-to-business company that offers a technology platform (“Adara Platform” or “Platform”) which provides products and services enabling our clients to buy advertising space online and measure and analyze their campaigns.

All data we have access to will be collected, processed and protected consistent with applicable data protection laws, including where applicable the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), and this Privacy Promise.

Learn more here: https://adara.com/privacy-promise/

CCPA compliant
GDPR compliant

Integrations

Logo of Amobee integration
Logo of Google Marketing Platform integration
Logo of LiveRamp IdentityLink™ Data Store integration
Logo of The Trade Desk integration
Logo of Verizon Media - Oath integration

What are you looking for?

Frequently asked questions about Adara

What does Adara do?

Adara helps brands win by providing predictive intelligence for optimal consumer engagement. And, you can have confidence in our data — we set the bar for ethical data use. 1.7 billion digital identities and over 23 billion data elements across 130 countries and serving 2,000 customers globally.

How much does Adara cost?

The supported pricing models for Adara’s data are One-off purchase, Monthly License, Yearly License, and Usage-based. Get talking to a member of the Adara team to receive custom pricing options, information about data subscription fees, and quotes for Adara’s data offering tailored to your use case.

What kind of data does Adara have?

Consumer Loans Data, Event Data, Flight Data, Home Ownership Data, and 7 others

What data does Adara offer?

Adara has over 300 data partners across verticals including travel, real estate, financial services, entertainment, and retail. We know what customers need next by combining our rich data with our ability to predict consumer behavior. We’ve helped brands grow market share, acquire new customers, increase customer engagement, and make better decisions.

How does Adara collect data?

We take a strong stance when it comes to privacy and data collection. It is our number one priority and we operate in a privacy-by-design product development framework, ensuring that we are compliant with legislation and our data is secure.

What’s Adara’s data privacy policy?

Adara is committed to your privacy. Adara’s Privacy Promise explains in a transparent way, what data, including personal data, is used in our business, how we process and share it, and your rights in relation to such data. Adara is a business-to-business company that offers a technology platform (“Adara Platform” or “Platform”) which provides products and services enabling our clients to buy advertising space online and measure and analyze their campaigns. All data we have access to will be collected, processed and protected consistent with applicable data protection laws, including where applicable the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), and this Privacy Promise. Learn more here: https://adara.com/privacy-promise/

What platforms is Adara integrated with?

The Trade Desk, Verizon Media - Oath, Amobee, LiveRamp IdentityLink™ Data Store, and Google Marketing Platform