Oracle Data Marketplace (BlueKai) - Integrations

The Oracle Data Marketplace is the world's largest third-party data marketplace and the standard for open and transparent audience data trading. It provides an ecosystem built on premium quality data, flexible and fair pricing, and scale that is unmatched in the industry. The result is the most comprehensive access to quality data available to target audiences at any stage of the purchase funnel. Oracle Data Marketplace data providers offer more than 30,000 data attributes to power your branding or direct marketing initiatives and let you connect with your target audience anywhere on the internet. - Access actionable audience data on more than 300 million users. That's over 80% of the entire US internet population at your fingertips. - Leverage a range of data to power in-market to business to demographic targeting; some which are exclusive and not available anywhere else. - The Oracle Data Marketplace operates on the Data Activation System™, which is the industry's standard for data management and analytics. - Eighty percent of the top 20 ad networks, portals, trading desks, and creative optimizers leverage data from the Oracle Data Marketplace platform to run high performance ad campaigns.