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Humatrics Data Products: APIs & Datasets
Humatrics Pricing & Cost
Humatrics is flexible in terms of pricing. We don’t believe in the ‘one-size-fits-all’ approach. As such, we can work with small budgets, and different modes of payment. This includes pay-per-usage, one-off payments, or monthly/annual payments. This, of course, depends on the type of product.
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About Humatrics
Humatrics in a Nutshell
Humatrics is a leading company aiming to provide deeper, micro-centric analysis and insights into human behavior, motivations, and patterns. Through advanced predictive analytics and machine-learning, Humatrics helps you understand the unique triggers that drive engagement and human response.
Geo Coverage
Data Offering
Our work starts at the bottom of the pyramid. We put the human first, and build our way up. We believe there is no force more powerful than people taking collective action on the things they care about. People are the most important part of any campaign, and we put them at the centre of our research and strategy. We seek to understand why they think, feel and behave the way they do – as individuals and collectively.
Use Cases
Political and non-profit campaigns comprise our main customer base. Our data can be used to target political messaging to voters, donors, and supporters. The granularity of the data provides ease-of-mind for campaign managers, knowing that they are fully aware of each voters’ needs, hopes, and views.
Data Sources & Collection
We use multiple sources of quality-checked data, and combine it with survey data, and other behavioral data to offer an extremely precise record for each consumer.
Key Differentiators
Most providers focus on a single aspect and offer a one-sided view of the consumer. Humatrics combines every high-quality source on each consumer to provide a granular view of their behavior and what makes them unique. This provides an added value of per-capita targeting.
Much of the available consumer data is outdated, which is why Humatrics invests heavily in clean up of existing data to supercharge the efficiency of campaigns.
Frequently asked questions about Humatrics
What does Humatrics do?
Humatrics is a leading company aiming to provide deeper, micro-centric analysis and insights into human behavior, motivations, and patterns. Through advanced predictive analytics and machine-learning, Humatrics helps you understand the unique triggers that drive engagement and human response.
How much does Humatrics cost?
Humatrics’ APIs and datasets range in cost from $4,000 / month to $58,000 / purchase. Humatrics offers free samples for individual data requirements. Get talking to a member of the Humatrics team to receive custom pricing options, information about data subscription fees, and quotes for Humatrics’ data offering tailored to your use case.
What kind of data does Humatrics have?
Consumer Behavior Data, Political Risk Data, Campaign & Election Data, Consumer Data, and B2C Contact Data
What data does Humatrics offer?
Our work starts at the bottom of the pyramid. We put the human first, and build our way up. We believe there is no force more powerful than people taking collective action on the things they care about. People are the most important part of any campaign, and we put them at the centre of our research and strategy. We seek to understand why they think, feel and behave the way they do – as individuals and collectively.
How does Humatrics collect data?
We use multiple sources of quality-checked data, and combine it with survey data, and other behavioral data to offer an extremely precise record for each consumer.
What are the best use cases for Humatrics’ data?
Political and non-profit campaigns comprise our main customer base. Our data can be used to target political messaging to voters, donors, and supporters. The granularity of the data provides ease-of-mind for campaign managers, knowing that they are fully aware of each voters’ needs, hopes, and views.