Humatrics

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Very high
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2B+
Records
200+
Consumers
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Humatrics Data Products: APIs & Datasets

Explore Humatrics’ datasets, databases, and data feeds.
We have applied political models to consumer data, which adds a unique layer of consumers' attitudes towards social and political issues....
200M records
89% Accuracy
USA covered
2 years of historical data

Humatrics Pricing & Cost

Learn about Humatrics’ prices, subscription cost, and API pricing.

Humatrics is flexible in terms of pricing. We don’t believe in the ‘one-size-fits-all’ approach. As such, we can work with small budgets, and different modes of payment. This includes pay-per-usage, one-off payments, or monthly/annual payments. This, of course, depends on the type of product.

Humatrics’ APIs and datasets range in cost from $4,000 / month to $58,000 / purchase. Humatrics offers free samples for individual data requirements. Get talking to a member of the Humatrics team to receive custom pricing options, information about data subscription fees, and quotes for Humatrics’ data offering tailored to your use case.

Humatrics Reviews

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5.0 (1 reviews)
AN
Anonymous
Hidden Company
5.0
Data Quality
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“Clean and impressive data. They were able to model other psychographic attributes and match our pre-existing audiences with modeled features. Their bespoke service helped us to get other data to match our modeled audiences with MAID IDs and other highly microtargeted data. ”

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About Humatrics

Learn more about Humatrics’ data sources, use cases, and integrations.

Humatrics in a Nutshell

Humatrics is a leading company aiming to provide deeper, micro-centric analysis and insights into human behavior, motivations, and patterns. Through advanced predictive analytics and machine-learning, Humatrics helps you understand the unique triggers that drive engagement and human response.

Headquarters
United Kingdom

Country Coverage

North America (1)
United States of America

Data Offering

Our work starts at the bottom of the pyramid. We put the human first, and build our way up. We believe there is no force more powerful than people taking collective action on the things they care about. People are the most important part of any campaign, and we put them at the centre of our research and strategy. We seek to understand why they think, feel and behave the way they do – as individuals and collectively.

Use Cases

Political and non-profit campaigns comprise our main customer base. Our data can be used to target political messaging to voters, donors, and supporters. The granularity of the data provides ease-of-mind for campaign managers, knowing that they are fully aware of each voters’ needs, hopes, and views.

Data Sources & Collection

We use multiple sources of quality-checked data, and combine it with survey data, and other behavioral data to offer an extremely precise record for each consumer.

Key Differentiators

Most providers focus on a single aspect and offer a one-sided view of the consumer. Humatrics combines every high-quality source on each consumer to provide a granular view of their behavior and what makes them unique. This provides an added value of per-capita targeting.

Much of the available consumer data is outdated, which is why Humatrics invests heavily in clean up of existing data to supercharge the efficiency of campaigns.

What are you looking for?

Frequently asked questions about Humatrics

What does Humatrics do?

Humatrics is a leading company aiming to provide deeper, micro-centric analysis and insights into human behavior, motivations, and patterns. Through advanced predictive analytics and machine-learning, Humatrics helps you understand the unique triggers that drive engagement and human response.

How much does Humatrics cost?

Humatrics’ APIs and datasets range in cost from $4,000 / month to $58,000 / purchase. Humatrics offers free samples for individual data requirements. Get talking to a member of the Humatrics team to receive custom pricing options, information about data subscription fees, and quotes for Humatrics’ data offering tailored to your use case.

What kind of data does Humatrics have?

Consumer Behavior Data, Political Risk Data, Campaign & Election Data, Consumer Data, and B2C Contact Data

What data does Humatrics offer?

Our work starts at the bottom of the pyramid. We put the human first, and build our way up. We believe there is no force more powerful than people taking collective action on the things they care about. People are the most important part of any campaign, and we put them at the centre of our research and strategy. We seek to understand why they think, feel and behave the way they do – as individuals and collectively.

How does Humatrics collect data?

We use multiple sources of quality-checked data, and combine it with survey data, and other behavioral data to offer an extremely precise record for each consumer.

What are the best use cases for Humatrics’ data?

Political and non-profit campaigns comprise our main customer base. Our data can be used to target political messaging to voters, donors, and supporters. The granularity of the data provides ease-of-mind for campaign managers, knowing that they are fully aware of each voters’ needs, hopes, and views.