Custom Audience Creation
A service by Gravy Analytics
Starts at
$2 / CPM
| Mobile Ad ID | SampleHead | SampleHead | SampleHead | |
|---|---|---|---|---|
| 1 | XXXXXXXX-3f71-4ca4-91c2-65333d6a3371 | Value | Value | Value |
| 2 | XXXXXXXX-3f71-4ca4-91c2-65333d6a3371 | Value | Value | Value |
Volume
| 1 million | local events represented |
| 2,000 | leading brands & chains represented |
| 150 million | MAUs in the US |
| 800 | pre-existing syndicated audiences |
Use Cases
Geography
North America
(2)
Canada
United States of America
Categories
Data Attributes
| Attribute | Example | Description |
|---|---|---|
| Mobile Ad ID | XXXXXXXX-3f71-4ca4-91c2-65333d6a3371 | Mobile Ad IDs of devices in the audience (IDFA and AAID). Up to 300,000,000 MAIDs available depending on segment rules. |
History
3 years of past data available
Product Description
Gravy Audiences are the first and only location-based advertising audiences built on the local places and events that consumers attend – offline – in the real world. Reach more engaged consumers & improve ROI for your next advertising campaign with location-based advertising audiences. Over 800 ready-to-use precision Gravy Audiences are available today via DMP and DSP partner platforms like LiveRamp, MediaMath, and more. Gravy can also create custom audiences and unlimited use audiences for your specific needs.
For more information and to search our Audience Finder tool visit: https://gravyanalytics.com/audiences/.
Suitable Company Sizes
Small Business
Medium-sized Business
Enterprise
Pricing
| License | Starts at |
|---|---|
| One-off purchase |
$10,000 / purchase |
| Monthly license |
$5,000 / month |
| Yearly license |
$30,000 / year |
| Usage-based |
$2 / CPM |
| Revenue share | Not available |
Quality
Self-reported by the provider
Delivery
Methods
S3 Bucket
SFTP
Email
UI Export
REST API
SOAP API
Streaming API
Feed API
Frequency
secondly
minutely
hourly
daily
weekly
monthly
quarterly
yearly
real-time
on-demand
Format
.bin
.json
.xml
.csv
.xls
.sql
.txt
Related Products
Premium Partner
Custom Audiences
by start.io
Contact us to create your own behavioral and/or location based audiences, and activate them on the DMP of your choice.
| History | 1 years of past data available |
|---|---|
| Use Case | Audience Targeting, Interest-based Audiences + 2 more |
Audience Data (Segments available via DSPs)
by OnAudience
Our segments are available via Google DV360, AppNexus, Adform, The Trade Desk, Zeotap, Adsquere, Hybrid.io, Invibes. Online taxonomy includes coverage for each platform: https://www.onaudience.com/...
| Volume | 3.08B Unique AppNexus IDs Globally / Month, 620M Unique Mobile IDs Globally / Month |
|---|---|
| Quality | 100% Nielsen Digital Ad Rating |
| Country | USA China Japan + 246 others |
| History | 30 days of past data available |
| Use Case | Audience Targeting, Programmatic Advertising + 1 more |
Starts at
$1$0.90 / CPM
10% Datarade discount
Free sample available
20% revenue share
Predictive Credit Intelligence
by TrackStar
TrackStar Provides Machine Learning Technology To Uncover Future Borrowing
| Volume | 30M records |
|---|---|
| Quality | 0.98% AUC Score |
| Country | USA |
| History | 15 years of past data available |
| Use Case | Machine Learning (ML), Credit Scoring + 3 more |
Location Decision Making and Visitor Frequencies for Retail
by Kuwala
Popularity data can be used to improve location-based decisions. New store locations can be identified and competitors' POIs can be tracked. Furthermore, the data can also be used to improve your ...
| Volume | 14M per country/month on average |
|---|---|
| Country | USA Germany United Kingdom + 50 others |
| History | 1 years of past data available |
| Use Case | Location Intelligence, Location Analytics + 3 more |
VISIT Match
by Reveal Mobile
VISIT Match is a location data service for marketing, advertising and product teams that matches the places you care about with the people who visited them.
VISIT Match provides you with a daily...
| Use Case | Geofencing, Location-based Advertising |
|---|
Gravy Analytics
Real-world location intelligence
2K+ brands represented
3 years of historical data
100% deterministic data
150+ MM opted-in mobile devices
Trusted by:
