SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified

#	matchcode	first_name	middle_name	last_name	suffix	address1	address2	city	state	zip	zip4	dpbc	age	dob	gender	crrt	dwelling	previous_address1	previous_address2	previous_city	previous_state	previous_zip	previous_zip4	previous_dpbc	secondary_first_name	secondary_middle_name	secondary_gender	week_date	phone	county_fips	census_tract	census_block	census_income	census_home_value	census_educational_level	latitude	longitude	congressional_district	previous_dwelling	distance_of_move	number_of_children	mobile_phone	email	ethnic	religion	ethnic_minority_group	language	african_american_confidence	hispanic_country_of_origin	language_assimilation	homeowner	same_zip_move	same_scf_move	same_state_move	same_county_move	previous_county_fips	cbsa
1	xxxxxxxxxx	Xxxxxxxxx	xxxxxx	xxxxxxxxxx	Xxxxx	Xxxxxx	Xxxxxxxxxx	Xxxxxx	Xxxxxxxxx	Xxxxxxxxxx	xxxxxxxxx	Xxxxxxxxx	xxxxxxxxx	Xxxxxxx	xxxxxx	Xxxxx	xxxxxxxxxx	xxxxxx	Xxxxxxxxxx	xxxxxx	Xxxxx	Xxxxxx	xxxxx	xxxxxxxx	xxxxxxx	Xxxxx	Xxxxxxxx	xxxxxxxxxx	xxxxxx	Xxxxxxxxx	xxxxxx	Xxxxxxxxx	Xxxxxxxxx	xxxxxxxxxx	Xxxxxx	Xxxxx	xxxxxx	xxxxxxx	xxxxxxx	Xxxxx	xxxxxx	Xxxxxxxxxx	xxxxxxxx	xxxxxx	Xxxxx	Xxxxxxx	xxxxxx	Xxxxxxxx	Xxxxxxx	Xxxxx	xxxxxx	xxxxxxxxxx	Xxxxx	xxxxxxxxxx	xxxxxxxxx	Xxxxxxx	xxxxxxxx
2	xxxxxxxx	Xxxxxxxxxx	Xxxxxxxx	Xxxxxxxx	xxxxxxxxx	Xxxxxxxxxx	Xxxxxx	Xxxxxxxxx	xxxxx	xxxxxxx	xxxxxxxxx	Xxxxxx	Xxxxxxx	Xxxxxxxxx	xxxxxxxxx	xxxxxxxxx	Xxxxx	xxxxxxxx	Xxxxxxx	xxxxxxxxx	Xxxxxxx	xxxxx	Xxxxxxx	xxxxxxx	Xxxxx	xxxxxxxxxx	Xxxxxxx	Xxxxx	xxxxxxxxxx	Xxxxxx	xxxxxx	Xxxxxxxxx	xxxxx	Xxxxxxxxxx	xxxxxx	xxxxx	xxxxxxxx	Xxxxxx	Xxxxxxxxxx	xxxxxxxxx	Xxxxxxxxxx	xxxxxxxx	xxxxx	Xxxxxx	xxxxxxxxxx	xxxxxxxxx	xxxxx	xxxxx	xxxxxxxx	xxxxxx	Xxxxxxxxxx	xxxxxxxxxx	Xxxxx	xxxxxxx	Xxxxxxxx	Xxxxxxx	xxxxx
3	xxxxxxxx	xxxxxxxxxx	Xxxxxx	xxxxxxxxx	Xxxxx	xxxxx	xxxxxxxxx	xxxxxxx	Xxxxxxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxx	xxxxxxxxx	xxxxxxx	Xxxxxx	xxxxxxxxx	xxxxx	Xxxxxxx	xxxxxxxxx	Xxxxxxxx	xxxxxxxx	Xxxxxxxx	Xxxxxxxx	xxxxxxxx	xxxxxxxxx	Xxxxxxx	Xxxxxxxxx	xxxxxxxx	xxxxx	Xxxxxxxxxx	xxxxxxxxxx	xxxxxx	Xxxxx	Xxxxxxx	Xxxxx	Xxxxxx	Xxxxx	Xxxxxxxxx	xxxxxx	xxxxxxxx	Xxxxxxxxx	Xxxxxx	Xxxxxxxxxx	Xxxxxx	Xxxxx	Xxxxxxx	xxxxxxxxx	Xxxxx	xxxxx	Xxxxxx	xxxxxxxxx	xxxxxxx	xxxxxxxxx	Xxxxxxxxxx	xxxxxxxxx	Xxxxx	Xxxxx
4	Xxxxxxxxx	xxxxxxxxxx	xxxxxx	xxxxxxxxx	xxxxxxx	Xxxxxxx	Xxxxxxxxxx	Xxxxxxxxxx	Xxxxxxxx	Xxxxxxxxx	xxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxxxxxx	Xxxxxxxx	xxxxxxxxxx	xxxxxxx	Xxxxxxxx	xxxxx	Xxxxxx	xxxxxx	xxxxxxxx	xxxxxxx	Xxxxx	Xxxxxxxxx	Xxxxx	Xxxxxxx	Xxxxxxxx	xxxxxxxxx	xxxxxxxx	xxxxx	Xxxxxxxxxx	Xxxxxxx	xxxxxxxxx	xxxxxxx	xxxxxxxxxx	xxxxxx	xxxxx	Xxxxxxxxxx	Xxxxxxxxx	xxxxxxx	Xxxxxx	Xxxxx	Xxxxxxxx	xxxxxxxxx	xxxxxxxx	Xxxxxx	xxxxxxxxxx	xxxxxxxxx	xxxxx	Xxxxx	xxxxxxx	xxxxxxxxxx	Xxxxxx	Xxxxxxxxx	xxxxxxx	Xxxxxxxx
5	xxxxx	xxxxx	Xxxxxxxxxx	Xxxxxxx	Xxxxxxxx	Xxxxxxx	xxxxx	xxxxxxx	Xxxxx	xxxxxxxxxx	Xxxxxxxxxx	xxxxxxx	Xxxxx	xxxxxxxxx	xxxxxxxx	Xxxxxxxx	xxxxxxxx	Xxxxxxx	Xxxxxx	Xxxxxxxxx	Xxxxxxxx	Xxxxxxxxxx	Xxxxxxx	Xxxxxx	Xxxxxxxxxx	xxxxxxxxxx	xxxxxxxxxx	Xxxxxxx	Xxxxx	Xxxxx	Xxxxx	Xxxxxxx	xxxxx	xxxxxxxxx	xxxxxxx	Xxxxxxx	xxxxxx	xxxxxxxxxx	xxxxxxxxxx	Xxxxxxx	xxxxxxxxx	Xxxxx	xxxxxxx	Xxxxxx	Xxxxx	xxxxxxxxxx	xxxxxxxxx	Xxxxxxxxxx	Xxxxxxxxx	Xxxxxxxx	xxxxxxxxx	Xxxxxxx	Xxxxxxx	Xxxxx	xxxxxxxxxx	Xxxxxxxxx	Xxxxxxx
6	Xxxxxxx	xxxxxxxx	xxxxx	Xxxxx	Xxxxxxxx	xxxxxxxx	Xxxxxxxxx	xxxxxxxxxx	xxxxxxxxxx	xxxxxxxxx	xxxxxxxxx	Xxxxxxx	Xxxxxxx	Xxxxxxx	Xxxxxxx	xxxxxxx	Xxxxxxxxxx	xxxxxxxx	Xxxxx	xxxxxxxxxx	xxxxxxxxxx	xxxxxx	xxxxxxxx	Xxxxxxxx	xxxxxx	xxxxxxxx	xxxxxx	Xxxxxxxx	xxxxxxxxx	xxxxx	Xxxxxxxxxx	Xxxxxxxxx	Xxxxxxx	xxxxxxxx	Xxxxxxx	Xxxxxxxxxx	Xxxxxxxxx	xxxxxxxxxx	xxxxxxx	Xxxxxxxxx	xxxxxxxxx	xxxxxxxx	xxxxxxxxx	xxxxx	Xxxxx	Xxxxxxxx	xxxxxxxxxx	Xxxxxx	Xxxxxxxxx	Xxxxxxxxxx	xxxxxxx	Xxxxxxxxxx	Xxxxxxxxx	Xxxxxx	xxxxxxxx	xxxxxxxxxx	xxxxxxxx
7	Xxxxx	xxxxxxxx	xxxxxxxxxx	xxxxxxxx	Xxxxx	xxxxxxxx	xxxxxx	Xxxxxxxx	xxxxxxxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxxxx	Xxxxxxxxx	xxxxxx	Xxxxx	Xxxxx	Xxxxxx	Xxxxxxxxx	Xxxxxxxxx	xxxxx	Xxxxx	Xxxxxxxxxx	Xxxxxxx	Xxxxxxxxxx	Xxxxxxxx	xxxxxxx	xxxxxxxx	Xxxxxx	Xxxxxxxxx	Xxxxxxxxxx	Xxxxxx	Xxxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxxxx	Xxxxxxxxxx	xxxxx	xxxxxxx	xxxxxxxxx	xxxxxxxxx	xxxxxx	xxxxxx	Xxxxxxxxxx	xxxxxxxxxx	xxxxxxxxx	Xxxxxx	xxxxxxxxxx	Xxxxxxx	xxxxxxxxx	xxxxxxx	Xxxxxxxx	Xxxxxxxx	Xxxxxxx	xxxxxx	xxxxx	xxxxx	Xxxxxxxxx
8	xxxxx	Xxxxx	Xxxxxx	xxxxxxxxxx	Xxxxxxxx	Xxxxxxxx	Xxxxxxxxx	Xxxxxxxxxx	xxxxxx	Xxxxx	Xxxxxxxx	xxxxxx	Xxxxx	Xxxxxx	xxxxxx	xxxxxxxx	Xxxxxxxx	Xxxxxxxxxx	xxxxxxxxxx	Xxxxx	Xxxxxxx	Xxxxxxx	Xxxxxx	Xxxxxx	xxxxxxxx	Xxxxxxxxx	Xxxxx	Xxxxxxx	xxxxxxxxx	Xxxxxxxxx	xxxxxxx	Xxxxxxxx	Xxxxxxxxxx	xxxxxx	xxxxxxxxxx	xxxxxx	xxxxxx	Xxxxxxxxxx	xxxxxxx	Xxxxxxxxxx	xxxxx	Xxxxxxxxx	Xxxxxxx	Xxxxxxxxx	Xxxxx	Xxxxxxxx	xxxxxxxxx	xxxxxxxxxx	xxxxx	xxxxxxxxxx	xxxxxxx	xxxxxxxx	Xxxxx	xxxxx	xxxxxx	Xxxxxx	xxxxxxxxxx
9	xxxxxxxxxx	Xxxxxxxxx	xxxxxxx	Xxxxxxx	Xxxxxxxxxx	Xxxxxxxx	xxxxxx	xxxxxx	Xxxxxx	xxxxxx	xxxxx	Xxxxxxxxx	Xxxxxxxxx	Xxxxxx	Xxxxx	Xxxxxxxxx	Xxxxxx	Xxxxxx	xxxxxx	xxxxx	xxxxxxx	xxxxxxxxxx	xxxxxx	Xxxxxxx	Xxxxx	xxxxxxxxxx	Xxxxx	xxxxxxx	xxxxxxx	Xxxxxxxxxx	Xxxxx	xxxxxxx	Xxxxxxxx	Xxxxxx	xxxxxxxxxx	Xxxxx	Xxxxxxx	xxxxx	xxxxxx	xxxxxx	Xxxxxxxx	xxxxxxx	Xxxxxx	xxxxxxxxxx	Xxxxxxx	xxxxxxxxx	Xxxxxx	xxxxxxxxxx	xxxxxxxx	xxxxxxxxxx	Xxxxx	Xxxxxx	Xxxxxx	xxxxxx	Xxxxxxxx	Xxxxx	xxxxx
10	Xxxxxxxxxx	xxxxxx	xxxxx	xxxxxxx	xxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxxxx	xxxxxxxxxx	xxxxxxxxxx	xxxxxxx	xxxxxxx	xxxxxxxxxx	Xxxxxxxxxx	Xxxxxx	xxxxxx	Xxxxxxxxxx	Xxxxxx	Xxxxxx	Xxxxxxx	Xxxxxx	xxxxxxxx	xxxxx	Xxxxxxxxxx	Xxxxx	xxxxxxx	xxxxxxxx	xxxxxxxx	Xxxxxxxx	xxxxxxx	xxxxxx	Xxxxxxxx	xxxxxxx	Xxxxxxxxxx	xxxxxxxx	xxxxxxxx	xxxxxx	Xxxxxxxx	xxxxx	Xxxxx	Xxxxxxxxx	xxxxxxxxx	xxxxxxxxxx	xxxxxxxxx	xxxxxxx	Xxxxxxxx	Xxxxx	Xxxxxxxx	Xxxxxxxxx	xxxxxxxxxx	Xxxxxx	xxxxxxxxx	Xxxxxx	Xxxxxxxxxx	Xxxxxx	xxxxxxxx	xxxxxx
...	xxxxxxxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxxx	Xxxxxx	Xxxxxxxxxx	xxxxxxxxxx	Xxxxxxxxx	xxxxxxxx	xxxxxxx	xxxxx	Xxxxxxx	xxxxxxxxx	Xxxxxxx	xxxxxxxx	xxxxxxxxxx	xxxxxxxxx	xxxxxxxx	xxxxxxxxx	Xxxxx	xxxxx	xxxxxxx	xxxxxxxx	xxxxxx	xxxxxxx	Xxxxx	Xxxxxxxxx	Xxxxxxx	Xxxxxxx	Xxxxxxxx	xxxxxxx	xxxxxxxxx	Xxxxxxxx	xxxxxxxxx	xxxxxxx	xxxxxx	Xxxxxxxxxx	Xxxxxx	Xxxxxxxx	xxxxxxxxxx	Xxxxxxx	xxxxxxxxxx	Xxxxxxxxxx	xxxxxxxxx	xxxxxxxxx	Xxxxxx	Xxxxxxx	Xxxxxxxx	xxxxxxx	xxxxxxx	Xxxxxxxx	xxxxxxx	Xxxxxxx	Xxxxxxx	Xxxxxxxxx	Xxxxx	xxxxx

Volume

1.2M

new movers/month

Data Quality

100%

deterministic

Avail. Formats

.csv and .txt

File

Coverage

Country

History

months

[Sample] SMS_03_New_Movers_Audience_Data.csv

Attribute	Type	Example	Mapping
matchcode	String	DEMO13132127 C63600L600	UID
first_name	String	****	Contact First Name
middle_name	String
last_name	String	*********	Contact Last Name
suffix	String
address1	String	#### * ***** *	Address
address2	String	# ****** , *****, #####, ***	Address
city	String	CORUNNA	City Name
state	String	VA	State Abbreviation
zip	String	24401	ZIP Code
zip4	String	4132	Postal Code
dpbc	String	127	Postal Code
age	String	##	Contact Age
dob	String
gender	String	*	Contact Gender
crrt	String	C018	Postal Code
dwelling	String	S
previous_address1	String	1137 WASHINGTON ST
previous_address2	String	UNIT C5
previous_city	String	NEW CAMBRIA
previous_state	String	NY
previous_zip	String	11204
previous_zip4	String	4286
previous_dpbc	String	607
secondary_first_name	String
secondary_middle_name	String
secondary_gender	String
week_date	String	20230201
phone	String	+# (###) ####-####	Phone Number
county_fips	String	51790
census_tract	String	300
census_block	String	5009
census_income	String	22
census_home_value	String	139
census_educational_level	String	4
latitude	String	31630969
longitude	String	71816182
congressional_district	String	6
previous_dwelling	String	M
distance_of_move	String	317
number_of_children	String
mobile_phone	String	+# (###) ####-####	Contact Mobile Phone Number
email	String	***@*.* ***@*.*	Email Address
ethnic	String	N2
religion	String	C
ethnic_minority_group	String	W
language	String	E1	Language Name
african_american_confidence	String
hispanic_country_of_origin	String
language_assimilation	String
homeowner	String
same_zip_move	String	f
same_scf_move	String	f
same_state_move	String	f
same_county_move	String	f
previous_county_fips	String	36047
cbsa	String	44420

Analyze moving trends & reach new customers with the SMS New Mover Audience Targeting Data set. With over 1.2MM new movers a month, target these individuals at a pivotal moment in their lives when they are likely to establish new purchasing habits and brand loyalties.

The SMS New Movers Audience Targeting Data set is built in-house from hundreds of sources including self-reported change of address, recorded deeds and utility connections. All records are run through extensive hygiene and 100% DPV verified for maximum deliverability. This consumer behavior data set updates weekly. When consumers move, they quickly form new routines and spending habits in their new neighborhood - and those tend to stick. New movers are 5 times more likely to become loyal, long-term customers than people who have been living in their neighborhood for some time. The SMS New Movers Audience Targeting Data set tracks 15.4 million movers in the USA each year, representing approximately $170 billion in annual consumer spending. This data set includes move week, dwelling type, homeowners and other demographic information such as age, income, families with children, and more. Armed with this data, you’ll be able to identify trends that impact your business and capitalize on them meaningfully. This consumer behavior data set supports many use cases including: audience-level targeting, multi-channel marketing, data enrichment, market research, predictive analytics, personalization, and more. CASE STUDY: CHALLENGE: A national furniture retailer, with both store and online presence, was looking to drive traffic to both retail stores and their e-commerce site. Using prior targeting methods, they were unable to reach new movers soon enough to appeal to them before the competition. Additional challenges included the inability to target new movers with age and income, carried over from their prior address. SOLUTION:Specialists Marketing Services, leveraging its CC360 Weekly New Mover database, with prior address available, was able to identify consumers who have just moved, as well as target millennials with a high income and home value for enhanced targeting. Mail Frequency: Weekly Offer: 15% off coupons (full priced items only) Offer valid: 22 weeks Mail piece: Oversized Postcard https://sms-inc.com/privacy-notice/

North America (1)

United States of America

12 months of historical data

1.2 million

new movers/month

Free sample available

10% discount if you buy via Datarade

Revenue share is available at

License	Starts at
One-off purchase	Available
Monthly License	Available
Yearly License	Available
Usage-based	Available

Request detailed pricing

Self-reported by the provider

100%

deterministic

Methods

Frequency

Format

Marketing

Audience Targeting

Predictive Analytics

CRM Data Enrichment Trend Analysis

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45 Segments

5 countries covered

15 months of historical data

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What is SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified?

What is SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified used for?

This product has 5 key use cases. Specialists Marketing Services, Inc. recommends using the data for Marketing, Audience Targeting, Predictive Analytics, CRM Data Enrichment, and Trend Analysis. Global businesses and organizations buy Consumer Behavior Data from Specialists Marketing Services, Inc. to fuel their analytics and enrichment.

Who can use SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified?

This product is best suited if you’re a Small Business, Medium-sized Business, or Enterprise looking for Consumer Behavior Data. Get in touch with Specialists Marketing Services, Inc. to see what their data can do for your business and find out which integrations they provide.

How far back does the data in SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified go?

This product has 12 months of historical coverage. It can be delivered on a weekly basis.

Which countries does SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified cover?

This product includes data covering 1 country like USA. Specialists Marketing Services, Inc. is headquartered in United States of America.

How much does SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified cost?

Pricing information for SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified is available by getting in contact with Specialists Marketing Services, Inc.. Connect with Specialists Marketing Services, Inc. to get a quote and arrange custom pricing models based on your data requirements.

How can I get SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified?

Businesses can buy Consumer Behavior Data from Specialists Marketing Services, Inc. and get the data via S3 Bucket and SFTP. Depending on your data requirements and subscription budget, Specialists Marketing Services, Inc. can deliver this product in .csv and .txt format.

What is the data quality of SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified?

Specialists Marketing Services, Inc. has reported that this product has the following quality and accuracy assurances: 100% deterministic. You can compare and assess the data quality of Specialists Marketing Services, Inc. using Datarade’s data marketplace.

What are similar products to SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified?

This product has 3 related products. These alternatives include Echo Analytics GeoPersona Interest Segments Europe Audience Targeting Data Available Globally GDPR-Compliant, Accurate Append Verified US Audience Targeting Data Demographics/Wealth/Donation History Targeting & More High Match Rate Batch & API Delivery, and SMS Digital Audience Data / USA / 500MM Hems / 900MM+ Maids / 100MM HH IP / Monthly Updates / Cross-Channel Targeting. You can compare the best Consumer Behavior Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request

License	Starts at
One-off purchase	Available
Monthly License	Available
Yearly License	Available
Usage-based	Available

Verified Provider

100% Response rate

SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified

Data Dictionary

Description

Country Coverage

History

Volume

Pricing

Suitable Company Sizes

Quality

Delivery

Use Cases

Categories

Related Searches

Related Products

Frequently asked questions

Specialists Marketing Services, Inc.
Harnessing decades of expertise, SMS offers top-notch data solutions that open up extraordinary possibilities for your brand.

SMS New Movers Audience Targeting Data / USA / 1.2MM New Movers Monthly / Multi-Channel Targeting / Weekly Updates / 100% DPV verified

Data Dictionary

Description

Country Coverage

History

Volume

Pricing

Suitable Company Sizes

Quality

Delivery

Use Cases

Categories

Related Searches

Related Products

Frequently asked questions

Specialists Marketing Services, Inc. Harnessing decades of expertise, SMS offers top-notch data solutions that open up extraordinary possibilities for your brand.

Specialists Marketing Services, Inc.
Harnessing decades of expertise, SMS offers top-notch data solutions that open up extraordinary possibilities for your brand.