Start.io | Global Demographic Data | 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs | Audience Activation product image in hero

Start.io | Global Demographic Data | 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs | Audience Activation

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#
advertisingId
ageGrpId
genderId
1 xxxxxxxxxx Xxxxxxxxx xxxxxx
2 xxxxxxxxxx Xxxxx Xxxxxx
3 Xxxxxxxxxx Xxxxxx Xxxxxxxxx
4 Xxxxxxxxxx xxxxxxxxx Xxxxxxxxx
5 xxxxxxxxx Xxxxxxx xxxxxx
6 Xxxxx xxxxxxxxxx xxxxxx
7 Xxxxxxxxxx xxxxxx Xxxxx
8 Xxxxxx xxxxx xxxxxxxx
9 xxxxxxx Xxxxx Xxxxxxxx
10 xxxxxxxxxx xxxxxx Xxxxxxxxx
... xxxxxx Xxxxxxxxx Xxxxxxxxx
Sign In To Preview Data
Volume
24B
Active Users Monthly
Avail. Formats
.csv and .json
File
Coverage
250
Countries
History
1
years

Data Dictionary

[Sample] Demographic_Sample.csv
Attribute Type Example Mapping
advertisingId
String 2125c1a3-9543-4a92-bbd1-842e4f6af520
ageGrpId
String 25-34
genderId
Product Attributes
Attribute Type Example Mapping
String ####*#*#-####-#*##-***#-###*#*#**### MAID
Age
##-##
Gender
****

Description

Behavioral, app-driven, and location-based global demographic data is prepackaged and ready to activate on the DMP or DSP of your choice. 1st Party Mobile Data 20+ Data Signals 2.4B Unique Devices Monthly 500K Active Apps with our SDK
Our audiences are modeled based on mobile data signals from our SDK and direct publisher integrations. We apply machine learning techniques to model demographic data such as age and gender. We model users' interest based on apps on device and interaction with ads. We also model interest by intersecting location data with known POIs. Start.io predicts and classify users for different genders based on apps on device signals. Users can be classified as “Male,” “Female,” based on probability thresholds.  Enhance your programmatic advertising strategies with Start.io's demographic Data. Our data allows businesses to tailor their advertising efforts and connect with users based on behavioral, demographic, and interest-based insights. 

Country Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (52)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Kosovo
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
Åland Islands
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
Other (9)
Antarctica
Bouvet Island
British Indian Ocean Territory
Christmas Island
Cocos (Keeling) Islands
French Southern Territories
Heard Island and McDonald Islands
South Georgia and the South Sandwich Islands
United States Minor Outlying Islands
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

History

1 years of historical data

Volume

24 billion Active Users Monthly

Pricing

Free sample available
License Starts at
One-off purchase Available
Monthly License Not available
Yearly License Available
Usage-based Not available

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Delivery

Methods
S3 Bucket
SFTP
Frequency
daily
weekly
monthly
Format
.csv
.json

Use Cases

Categories

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Frequently asked questions

What is Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation?

Behavioral, app-driven, and location-based global demographic data is prepackaged and ready to activate on the DMP or DSP of your choice. 1st Party Mobile Data 20+ Data Signals 2.4B Unique Devices Monthly 500K Active Apps with our SDK

What is Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation used for?

This product has 4 key use cases. start.io recommends using the data for Footfall Analytics, Advertising, Competitive Intelligence, and Location Planning. Global businesses and organizations buy Demographic Data from start.io to fuel their analytics and enrichment.

Who can use Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation?

This product is best suited if you’re a Small Business, Medium-sized Business, or Enterprise looking for Demographic Data. Get in touch with start.io to see what their data can do for your business and find out which integrations they provide.

How far back does the data in Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation go?

This product has 1 years of historical coverage. It can be delivered on a daily, weekly, and monthly basis.

Which countries does Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation cover?

This product includes data covering 250 countries like USA, China, Japan, Germany, and India. start.io is headquartered in United States of America.

How much does Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation cost?

Pricing information for Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation is available by getting in contact with start.io. Connect with start.io to get a quote and arrange custom pricing models based on your data requirements.

How can I get Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation?

Businesses can buy Demographic Data from start.io and get the data via S3 Bucket and SFTP. Depending on your data requirements and subscription budget, start.io can deliver this product in .csv and .json format.

What is the data quality of Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation?

You can compare and assess the data quality of start.io using Datarade’s data marketplace. start.io appears on selected Datarade top lists ranking the best data providers, including 10 Best Data Providers for 360 Customer View, Best Data Providers For Location-Based Marketing, and 10 Best Data Providers for Programmatic Advertising.

What are similar products to Start.io Global Demographic Data 2.4B+ MAU / 500K+ Active Mobile Apps / 35B+ SDKs Audience Activation?

This product has 3 related products. These alternatives include Start.io Digital Audience Data 2.4B+ MAU / 500K+ Active Mobile Apps/ 35B+ SDKs Programmatic Advertising & Audience Activation, Xverum Audience Data 700M+ User Profiles Data 5x More Accurate Consumer Data GDPR and CCPA Compliant, and GeoPostcodes Consumer Data Population Data Audience Targeting Data Segmentation data 55 year span Global coverage. You can compare the best Demographic Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request
License Starts at
One-off purchase Available
Monthly License Not available
Yearly License Available
Usage-based Not available

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