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Unacast Consumer Data Enrichment

Gravy Analytics by Unacast
5.0(1)Badge iconVerified Data Provider
#
GRID
EMAIL_DATE
MARITAL_STATUS
EDUCATION_LEVEL
GENERATIONAL_SUFFIX
IS_A_PARENT
NUMBER_OF_CHILDREN
FIRST_REPORTED_TIMESTAMP
LAST_REPORTED_TIMESTAMP
APP_BUNDLE_ID
APP_NAME
APP_CATEGORY
SEGMENT_ID
SEGMENT_NAME
PERSONA DESCRIPTION
PERSONA KEYWORDS
1 xxxxxxxxxx Xxxxxxxxx xxxxxx xxxxxxxxxx Xxxxx Xxxxxx Xxxxxxxxxx Xxxxxx Xxxxxxxxx Xxxxxxxxxx xxxxxxxxx Xxxxxxxxx xxxxxxxxx Xxxxxxx xxxxxx Xxxxx xxxxxxxxxx xxxxxx Xxxxxxxxxx xxxxxx Xxxxx Xxxxxx xxxxx xxxxxxxx
2 xxxxxxx Xxxxx Xxxxxxxx xxxxxxxxxx xxxxxx Xxxxxxxxx xxxxxx Xxxxxxxxx Xxxxxxxxx xxxxxxxxxx Xxxxxx Xxxxx xxxxxx xxxxxxx xxxxxxx Xxxxx xxxxxx Xxxxxxxxxx xxxxxxxx xxxxxx Xxxxx Xxxxxxx xxxxxx Xxxxxxxx
3 Xxxxxxx Xxxxx xxxxxx xxxxxxxxxx Xxxxx xxxxxxxxxx xxxxxxxxx Xxxxxxx xxxxxxxx xxxxxxxx Xxxxxxxxxx Xxxxxxxx Xxxxxxxx xxxxxxxxx Xxxxxxxxxx Xxxxxx Xxxxxxxxx xxxxx xxxxxxx xxxxxxxxx Xxxxxx Xxxxxxx Xxxxxxxxx xxxxxxxxx
4 xxxxxxxxx Xxxxx xxxxxxxx Xxxxxxx xxxxxxxxx Xxxxxxx xxxxx Xxxxxxx xxxxxxx Xxxxx xxxxxxxxxx Xxxxxxx Xxxxx xxxxxxxxxx Xxxxxx xxxxxx Xxxxxxxxx xxxxx Xxxxxxxxxx xxxxxx xxxxx xxxxxxxx Xxxxxx Xxxxxxxxxx
5 xxxxxxxxx Xxxxxxxxxx xxxxxxxx xxxxx Xxxxxx xxxxxxxxxx xxxxxxxxx xxxxx xxxxx xxxxxxxx xxxxxx Xxxxxxxxxx xxxxxxxxxx Xxxxx xxxxxxx Xxxxxxxx Xxxxxxx xxxxx xxxxxxxx xxxxxxxxxx Xxxxxx xxxxxxxxx Xxxxx xxxxx
6 xxxxxxxxx xxxxxxx Xxxxxxxxx Xxxxxxx xxxxxxxxxx Xxxxx xxxxxxxxx xxxxxxx Xxxxxx xxxxxxxxx xxxxx Xxxxxxx xxxxxxxxx Xxxxxxxx xxxxxxxx Xxxxxxxx Xxxxxxxx xxxxxxxx xxxxxxxxx Xxxxxxx Xxxxxxxxx xxxxxxxx xxxxx Xxxxxxxxxx
7 xxxxxxxxxx xxxxxx Xxxxx Xxxxxxx Xxxxx Xxxxxx Xxxxx Xxxxxxxxx xxxxxx xxxxxxxx Xxxxxxxxx Xxxxxx Xxxxxxxxxx Xxxxxx Xxxxx Xxxxxxx xxxxxxxxx Xxxxx xxxxx Xxxxxx xxxxxxxxx xxxxxxx xxxxxxxxx Xxxxxxxxxx
8 xxxxxxxxx Xxxxx Xxxxx Xxxxxxxxx xxxxxxxxxx xxxxxx xxxxxxxxx xxxxxxx Xxxxxxx Xxxxxxxxxx Xxxxxxxxxx Xxxxxxxx Xxxxxxxxx xxxxx Xxxxxxx xxxxxxxxxx Xxxxxxxxx Xxxxxxxx xxxxxxxxxx xxxxxxx Xxxxxxxx xxxxx Xxxxxx xxxxxx
9 xxxxxxxx xxxxxxx Xxxxx Xxxxxxxxx Xxxxx Xxxxxxx Xxxxxxxx xxxxxxxxx xxxxxxxx xxxxx Xxxxxxxxxx Xxxxxxx xxxxxxxxx xxxxxxx xxxxxxxxxx xxxxxx xxxxx Xxxxxxxxxx Xxxxxxxxx xxxxxxx Xxxxxx Xxxxx Xxxxxxxx xxxxxxxxx
10 xxxxxxxx Xxxxxx xxxxxxxxxx xxxxxxxxx xxxxx Xxxxx xxxxxxx xxxxxxxxxx Xxxxxx Xxxxxxxxx xxxxxxx Xxxxxxxx xxxxx xxxxx Xxxxxxxxxx Xxxxxxx Xxxxxxxx Xxxxxxx xxxxx xxxxxxx Xxxxx xxxxxxxxxx Xxxxxxxxxx xxxxxxx
... Xxxxx xxxxxxxxx xxxxxxxx Xxxxxxxx xxxxxxxx Xxxxxxx Xxxxxx Xxxxxxxxx Xxxxxxxx Xxxxxxxxxx Xxxxxxx Xxxxxx Xxxxxxxxxx xxxxxxxxxx xxxxxxxxxx Xxxxxxx Xxxxx Xxxxx Xxxxx Xxxxxxx xxxxx xxxxxxxxx xxxxxxx Xxxxxxx
Sign In To Preview Data
Volume
250M
MAUs in the US
Data Quality
100%
deterministic data used
Avail. Formats
.json, .csv, and .txt
File
Coverage
1
Country
History
3
years

Data Dictionary

[Sample] Data Enrichment Data Dictionary - SAMPLE.csv
Attribute Type Example Mapping
String UID
String MAID
GRID
String
String #####*##**#*##**##*###*#****###*##*##*#*####*##*****#*#*#... Hashed Email Address
String #####*##**#*##**##*###*#****###*##*##*#*####*##*****#*#*#... Hashed Email Address
String #####*##**#*##**##*###*#****###*##*##*#*####*##*****#*#*#... Hashed Email Address
EMAIL_DATE
Date
String USA Country Code Alpha-3
String ## Contact Age
MARITAL_STATUS
String
EDUCATION_LEVEL
String
String 75K - 100K USD gross salary / year Job Compensation
GENERATIONAL_SUFFIX
String
IS_A_PARENT
Boolean
NUMBER_OF_CHILDREN
Integer
FIRST_REPORTED_TIMESTAMP
String
LAST_REPORTED_TIMESTAMP
String
APP_BUNDLE_ID
String
APP_NAME
String
APP_CATEGORY
String
SEGMENT_ID
String
SEGMENT_NAME
String
PERSONA DESCRIPTION
String
PERSONA KEYWORDS
String

Description

Enrich your MAIDs or HEMs with consumer data to build audience profiles, increasing reach, addressability, and measurability.
Unacast’s Consumer Data Enrichment provides a robust view of consumers’ affinities, lifestyles, stages of life, and travel patterns. Utilize Consumer Data Enrichment to build multi-dimensional customer profiles, generate look-alike models, extend reach to different marketing channels, and clarify households and connections between devices. Our on-demand API can enrich opted-in customer data (Mobile Advertiser IDs) or hashed email addresses (HEMs). Based on the query, the API will deliver associated data such as HEM, app data, Unacast Persona Data, demographic data, countries traveled, and more. Companies use Unacast Consumer Data Enrichment for: - Understanding reach - Measuring campaign performance - Measuring return on advertising spend (ROAS) - Addressability - Audience creation - Psychographic analysis - Enhancing customer data - Personalization - Market research - Creating look-alike panels Make your customer data more powerful, illuminate data gaps, and understand the relationships between devices.

Country Coverage

North America (1)
United States of America

History

3 years of historical data

Volume

350 consumer personas
250 million MAUs in the US

Pricing

Free sample available
License Starts at
One-off purchase Not available
Monthly License Not available
Yearly License Available
Usage-based
$1 / API call

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Quality

Self-reported by the provider
100%
deterministic data used

Delivery

Methods
S3 Bucket
REST API
Frequency
on-demand
Format
.json
.csv
.txt

Use Cases

Programmatic Advertising Data Enrichment
Audience Creation
Consumer Data Enrichment
Look-alike Modeling

Categories

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Frequently asked questions

What is Unacast Consumer Data Enrichment?

Enrich your MAIDs or HEMs with consumer data to build audience profiles, increasing reach, addressability, and measurability.

What is Unacast Consumer Data Enrichment used for?

This product has 5 key use cases. Gravy Analytics by Unacast recommends using the data for Programmatic Advertising, Data Enrichment, Audience Creation, Consumer Data Enrichment, and Look-alike Modeling. Global businesses and organizations buy Consumer Behavior Data from Gravy Analytics by Unacast to fuel their analytics and enrichment.

Who can use Unacast Consumer Data Enrichment?

This product is best suited if you’re a Medium-sized Business or Enterprise looking for Consumer Behavior Data. Get in touch with Gravy Analytics by Unacast to see what their data can do for your business and find out which integrations they provide.

How far back does the data in Unacast Consumer Data Enrichment go?

This product has 3 years of historical coverage. It can be delivered on a on-demand basis.

Which countries does Unacast Consumer Data Enrichment cover?

This product includes data covering 1 country like USA. Gravy Analytics by Unacast is headquartered in United States of America.

How much does Unacast Consumer Data Enrichment cost?

Pricing for Unacast Consumer Data Enrichment starts at USD1 per API call. Connect with Gravy Analytics by Unacast to get a quote and arrange custom pricing models based on your data requirements.

How can I get Unacast Consumer Data Enrichment?

Businesses can buy Consumer Behavior Data from Gravy Analytics by Unacast and get the data via S3 Bucket and REST API. Depending on your data requirements and subscription budget, Gravy Analytics by Unacast can deliver this product in .json, .csv, and .txt format.

What is the data quality of Unacast Consumer Data Enrichment?

Gravy Analytics by Unacast has reported that this product has the following quality and accuracy assurances: 100% deterministic data used. You can compare and assess the data quality of Gravy Analytics by Unacast using Datarade’s data marketplace. Gravy Analytics by Unacast has received 1 review from clients. Gravy Analytics by Unacast appears on selected Datarade top lists ranking the best data providers, including Top 10 Travel Intent Data Providers and Platforms and Best Data Providers For Location-Based Marketing.

What are similar products to Unacast Consumer Data Enrichment?

This product has 3 related products. These alternatives include Redmob: Consumer Behaviour Data I Global I 1.5B Users & Real-Time, Accurate Append Verified US Consumer Behavior Data B2C Demographics/Lifestyle/Wealth/Donation History High Match Rate Batch & API Delivery, and Versium Consumer REACH Direct (Programmatic Digital Audience Segments) B2C API - Increase your match by 3X. You can compare the best Consumer Behavior Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Starts at
$1 / API call
License Starts at
One-off purchase Not available
Monthly License Not available
Yearly License Available
Usage-based
$1 / API call

Gravy Analytics by Unacast

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