Buy Healthcare Marketing Data

Healthcare marketing data is a list of health records, curated in compliance with medical institutions. Marketers and researchers use this data to understand consumer health needs to target future patients. Datarade helps you find the best datasets for healthcare marketing. Learn more →
Find the right data, effortlessly.
Discover, compare, and request the best healthcare marketing datasets and APIs.
Our Data Partners
Healthcare Data
by BoldData
10M Other specialists
97% phone numbers
249 countries covered
Start your project with a list of all healthcare companies with extreme accuracy
pH Segmentation
by HealthWise Data
242 Million US Adults
1 country covered
1 years of history data
HealthWise Data's proprietary product, pH Segmentation, groups every US adult into one of 14 clusters based on their overall health, conscientiousness and li...
Adstra Health
by Adstra
1 country covered
Adstra Health enables marketers to reach individuals based on ailment propensities, health/wellness lifestyle data, and prevention indicators. Plus, it’s 100...
Show all →
HealthWise Data
Based in USA
We provide 100+ health related propensities on a universe of 240 million US adults, with attributes going beyond just the traditional ailment propensities, i...
AdFire Health
Based in USA
AdFire Health is a data provider offering Healthcare Provider (HCP) Data, Healthcare Marketing Data, Patient Data, B2B Leads Data, and B2B Contact Data. They...
Crossix
Based in USA
Crossix is a data provider offering Healthcare Marketing Data, Demographic Data, Interest Data, and In-Market Audience Data. They are headquartered in United...
Show all →

The Ultimate Guide to Healthcare Marketing Data 2021

Learn everything about Healthcare Marketing Data. Understand data sources, popular use cases, and data quality.

What is Healthcare Marketing Data?

Healthcare marketing data is comprehensive health data collected from lots of sources. Sources may include electronic health records (EHRs) technology, medical imaging, genomic sequencing, patient records, pharmaceutical research, and medical wearable devices. Additionally, significant data sources may include website platforms, search engines, social media sites, and online review sites in healthcare marketing, among others.

How is Healthcare Marketing Data collected?

When collecting healthcare marketing data, sources from different health organizations’ data are needed. Healthcare marketing data provider can collect their data from the following sources:

• Electronic health record (EHR) technology
• Revenue cycle management (RCM) software
• Customer relationship management (CRM) software
• Marketing automation platforms
• Content management systems (CMS)

However, collecting this data needs to be in compliance with the Health Insurance Portability and Accountability Act (HIPAA) and General Data Protection Regulation (GDPR), which have strict requirements for the use of personally identifiable information. Always check that your healthcare marketing data provider follows the regulations set out by these organisations for its data collection.

What are the attributes of Healthcare Marketing Data?

There are many attributes in a healthcare marketing dataset: administrative and demographic information, medication analytics, prescription medicines, laboratory tests, physiologic monitoring data, hospitalization records, and patient health insurance. You might also add if patients are inpatient, outpatient, in pharmacy, and for enrollment.

What is Healthcare Marketing Data used for?

Marketers usually use this data to target a specific patient based on their medical history to provide the best healthcare products and services. Marketers also use healthcare marketing data to gain valuable insights and to understand consumer trends, build audience profiles, organize effective marketing campaigns, provide personalized information, turn potential customers into loyal clients, save money on the promotion of products, and increase campaign ROI. Accurate data in healthcare marketing is a powerful tool. The value of timely and precise information can be used to create truly effective marketing strategies.

How can a user assess the quality of Healthcare Marketing Data?

A quality healthcare marketing data provider must be backed-up with accurate data verification systems. This means that the data undergoes a continuous process of selection, collection, and verification from international leading healthcare professional associations and is trusted by a selection of industry-specific sources. A high-quality healthcare marketing data provider must also comply with the Health Insurance Portability and Accountability Act (HIPAA) or General Data Protection Regulation (GDPR). Before you decide, check the reviews of healthcare marketing data providers and ask to sample their data if possible. Lastly, always opt for updated and clean data where possible.

Who are the best Healthcare Marketing Data providers?

Finding the right Healthcare Marketing Data provider for you really depends on your unique use case and data requirements, including budget and geographical coverage. Popular Healthcare Marketing Data providers that you might want to buy Healthcare Marketing Data from are HealthWise Data, AdFire Health, Crossix, Medicoleads, and Sg2.

Where can I buy Healthcare Marketing Data?

Data providers and vendors listed on Datarade sell Healthcare Marketing Data products and samples. Popular Healthcare Marketing Data products and datasets available on our platform are Healthcare Data by BoldData, pH Segmentation by HealthWise Data, and Adstra Health by Adstra.

How can I get Healthcare Marketing Data?

You can get Healthcare Marketing Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Healthcare Marketing Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Healthcare Marketing Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Healthcare Marketing Data?

Healthcare Marketing Data is similar to Student Marketing Data and Advertising Data. These data categories are commonly used for Marketing Intelligence and Healthcare Marketing Data analytics.

What are the most common use cases for Healthcare Marketing Data?

The top use cases for Healthcare Marketing Data are Marketing Intelligence.