- Overview
- Datasets
- Providers
- Attributes
- FAQ
- Overview
- Datasets
- Providers
- Attributes
- FAQ
What is Real Time Bidding Data?
Real Time Bidding (RTB) data is information generated during the process of buying and selling online advertising space in real time auctions. It includes details about the user, such as demographics and browsing behavior, as well as information about the ad space, such as its size and placement. This data is used by advertisers and publishers to make informed decisions and bid on ad impressions in real time, maximizing the effectiveness and efficiency of online advertising campaigns.
Real Time Bidding (RTB) data refers to the information collected and used in real-time auctions for digital advertising placements. Examples of RTB data include user demographics, browsing behavior, location, and device information. This data is used by advertisers and publishers to make informed decisions on ad placements and target specific audiences. In this page, you’ll find the best data sources for RTB data.
Best Real Time Bidding Databases & Datasets
Here is our curated selection of top Real Time Bidding Data sources. We focus on key factors such as data reliability, accuracy, and flexibility to meet diverse use-case requirements. These datasets are provided by trusted providers known for delivering high-quality, up-to-date information.
Advertising Data | Auction, Bids & Wins Data from Mobile, TV, & Advertising | 150 billion+ monthly Real Time Bidding Data
Crypto Real-Time Bid/Ask Price Data | + 65 DEX & CEX | +10,000 Cryptocurrency Tickers | No Rate Limits
Crypto Quotes: Real-Time & Historical CEX/DEX Data | Crypto Data | Bid Price | Ask Price
BatchService - Foreclosure Data + Real-Time Real Estate Data, 31+ Data Points for Real Estate Investment and Foreclosure Assistance Services
Real-Time Benchmark Forex Data Feed | Olsen Data
Advertising Data Leads and Enrichment API | Maximize Ad ROI | Best Price Guarantee
Purchase Intent Data | Contact Level Interest Data | 320M+ B2B & B2C Contacts | 21,000 Interest Categories | Daily Leads
US Government Manufacturing Company Data | Verified Address Data | NAICS, Equipment, Certifications
US Company Registry Data for Government Contracts | Verified Data: NAICS, Equipment, Certifications
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Top Real Time Bidding Data Providers & Companies
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Dappier
CoverageUSAUK+248VAs the operator of HeyPAT, a leading AI agent for WhatsApp, Telegram and SMS, we couldn’t be more impressed with Dappier’s web search data model. It’s been a game-changer for our tool, enabling our end users to retrieve accurate, real-time data from the web. Since implementing Dappier, our AI agent has been able to keep pace with breaking stories and trending topics, ensuring our community of thousands stays informed and engaged. The precision of Dappier’s model has brought a new level of usability to HeyPAT, as our users know they can count on us for timely, up-to-the-minute info. If you’re looking to elevate your AI’s responsiveness and relevance, Dappier’s web search data model is a powerful solution.
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Blocksize
CoverageUSAUK+248KWe use Blocksize's Real-time data in trading to analyse RFQs we receive from our brokers. Their data is the best and most accurate representation of current aggregates market prices. Their model works excellent even for less liquid pairs and during high volatility.
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CoinAPI
CoverageUSAUK+248CoinAPI is a cryptocurrency data provider offering real-time and historical data from 350+ exchanges. We support REST, WebSocket, S3, and FIX delivery methods and provide detailed market data, including trades, OHLCV, and order books.18kAssets Supported+350Exchanges Integrated670 TBHistorical Market Data
Main Attributes of Real Time Bidding Data
Below, we outline the most popular attributes associated with this type of data—features that data buyers are actively seeking to meet their needs.
| Attribute | Type | Description | Action |
|---|---|---|---|
| String | The name of a city. | View 3 datasets | |
| String | The name of a company or business, might be the legal or brand name. | View 3 datasets | |
| String | The abbreviation of a state name. | View 3 datasets | |
| String | The domain name of a company website. Potential ID to match company records. | View 2 datasets | |
| String | The approx. number of employees working for a company. | View 2 datasets | |
| String | The industry classification of a company. | View 2 datasets |
Frequently Asked Questions
What is Real-Time Bidding (RTB) Data?
Real-Time Bidding (RTB) data refers to the information collected and utilized in the programmatic advertising ecosystem, where advertisers bid in real-time to display targeted ads to specific users based on their browsing behavior, demographics, and other relevant data.
How is Real-Time Bidding (RTB) Data collected?
Real-Time Bidding (RTB) data is collected through various sources such as cookies, pixels, tags, and user interactions with websites and apps. Data management platforms (DMPs) aggregate and organize this data, making it available for advertisers to use in their targeting and bidding strategies.
What is Real-Time Bidding (RTB) Data used for?
Real-Time Bidding (RTB) data is used to inform advertisers about their target audience, allowing them to deliver more relevant and personalized ads. It helps optimize ad targeting, improve campaign performance, increase engagement, and enhance the overall effectiveness of online advertising.
What’s a quality checklist for Real-Time Bidding (RTB) Data?
A quality checklist for Real-Time Bidding (RTB) data includes evaluating the reliability and accuracy of data sources, ensuring compliance with privacy regulations, verifying data freshness and relevance, assessing data completeness, and implementing data validation processes to maintain data integrity.
How is Real-Time Bidding (RTB) Data priced?
Real-Time Bidding (RTB) data is priced based on various factors, including the quality and exclusivity of the data, the volume of data purchased, the targeting capabilities provided, and the demand for specific audience segments. Pricing models can include cost-per-thousand impressions (CPM) or cost-per-click (CPC), among others.
