
Zeotap
Zeotap Pricing & Cost
Zeotap has not published pricing information for their data services. This is common practice for data vendors and providers. Contact Zeotap to obtain current pricing.
Zeotap Reviews
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Zeotap Competitors & Alternatives
VisitIQ™
We have purchased data for marketing from DrivenIQ as well as used their incredible capture tech to nurture our website traffic efficiently and accurately. Surprised at the granular accuracy of the data we inspect regularly from them.
Factori
Mobility data was used to track where people flock during quarantine, and to understand how people moved out of the urban centers and to the provinces. Might also be used for retail clients to understand what adjustments are needed to adapt better to the situation.
Unacast
Leveraging geolocation data for Airport Planning. We provided a strong and successful case for adding flights to a medium sized airport. Two airlines added flights following the analysis. The successful pilot is being turned into a tool for airport administrators. In the tool, managers can see the origins and end destinations of travelers flowing through their terminals. They can also identify volume and type of leakage to other transportation terminals - both alternate airports and other modes of travel like bus and train. Gravy Analytics' data product showing visitations was optimal for this use case.
Versium
Using Versium REACH has allowed us to easily and cost-effectively activate our CRM and ICP data. Versium REACH allows us to activate our data over our preferred media channels giving us the ability to compound frequency with our audiences.
About Zeotap
Zeotap in a Nutshell
Zeotap is a data provider offering Demographic Data, Interest Data, Identity Graph Data, Telecom Data, and 8 others. They are headquartered in Germany.
Use Cases
- 1st-party customer data unification across Web/Mobile/CRM
- Identity resolution (onboarding)
- 1:1 data profile enrichment with zeotap’s data asset
- First and and third-party data blending
- Machine-learning-based analytics all in a secure environment (data clean room)
- Audience creation and lookalikes
- Audience supression & activation
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Frequently asked questions about Zeotap
What does Zeotap do?
Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base.
What kind of data does Zeotap have?
Demographic Data, Interest Data, Identity Graph Data, Telecom Data, and 8 others
What are the best use cases for Zeotap’s data?
1st-party customer data unification across Web/Mobile/CRM Identity resolution (onboarding) 1:1 data profile enrichment with zeotap’s data asset First and and third-party data blending Machine-learning-based analytics all in a secure environment (data clean room) Audience creation and lookalikes Audience supression & activation
What platforms is Zeotap integrated with?
MediaMath, The Trade Desk, AppNexus Data Marketplace, Active Agent, Adform, Verizon Media - Oath, InMobi, Mediasmart, SmartAdServer, Adobe Audience Manager, Amobee, LiveRamp IdentityLink™ Data Store, Widespace, Salesforce Audience Studio (fka Krux DMP), Lotame Data Exchange, The ADEX DMP, Oracle Data Marketplace (BlueKai), TAPTAP Sonata DSP, TabMo Hawk DSP, SmartX Platform (Smartclip), Neustar Identity Data Management Platform (IDMP), Narrative I/O, Google Marketing Platform, Facebook, Zeotap Customer Intelligence Platform (CIP), Teads Ad Manager, and InfoSum