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Best Mobile Audience Datasets, Databases & APIs

What is Mobile Audience Data?

Mobile audience data is targeted audience data to meet your specific mobile goals. Companies who want to visualize and understand their mobile audiences would use this data. A dataset or database is used to deliver this information.Learn more

Recommended Mobile Audience Data Products

27 Results
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Start icon5.0(1)

Personas -- enrich 1st-party data with 350+ U.S. consumer personas via on-demand API access or DaaS batch delivery

Gravy Personas data is based on the verified, real-world visits of over 250 million mobile devices in ... Off-the-shelf Personas data sets are available and Gravy can also provide customer Personas data sets
Available for 1 countries
250M MAUs in the US
3 years of historical data
100% deterministic data used
Starts at
$1 / API call
Free sample available
Start icon5.0(1)

Mobile Location Data (MAID) - India Audience Data

Effectively and efficiently reach your highest value customers and prospects with Audience Segments. ... The depth and breadth of data, allow us to build a portrait of each device ID.
Available for 1 countries
300 Million
1 years of historical data
Pricing available upon request
Start icon5.0(3)

Intuizi Anonymized Signals Dataset | Mobility detail data - 94 Countries | Cloud delivery or visualised via our platform | 400m Uniques, updated daily

by Intuizi
This data is derived from 1st-party consented mobile app data - attributes include EID, Lat/Long, location ... This de-duped dataset is derived from first-party, consented, mobile app data.
Available for 100 countries
500 million EIDs
Starts at
$2,000 / purchase
Free sample preview
Free sample available
Start icon5.0(3)

Onemata Global Raw Mobile Device Location Data - 700 Million Monthly Devices - SDK Location Data

by Onemata
We’ve built the most robust dataset of compliant mobile device location data so you can focus on building ... Smart businesses are leveraging Onemata’s Mobile Device Location Data for some of the following reasons
Available for 226 countries
700 Million Monthly Active Devices
1 years of historical data
100% Satisfaction Guarantee
Pricing available upon request
10% Datarade discount
Free sample available

Multimedia Lists Automobile Lease + Audience Data for US Individuals (23M records)

Database of more than 23 Million US Individuals, their auotmobile lease and audience interest data (sports ... data like probabilitiy to do: fishing, outdoor sports, maritial status, cooking, religion, book reader
Available for 1 countries
23M automobile lease data
Available Pricing:
One-off purchase
Monthly License
Free sample available

Reklaim | IP Address + Mobile ID + Email/HEM

by Reklaim
Data is 1st party and explicitly consented to by consumers. ... Data is 1st party and explicitly consented to by consumers.
Available for 2 countries
100 million
Starts at
$10,000 / month
Start icon5.0(2)

Locationscloud - Prepackaged Audiences | Audience Data With WorldWide Coverage

We also use location data to intersect with known POIs to model interest. ... To model demographic data such as age and gender, we use machine learning algorithms.
Available for 249 countries
Pricing available upon request

Datonics Mobile Audience Dataset for Canada (Intent, Mobile, Demo & More)

We provide mobile audiences on over 600 Canadian business locations. ... An online data pioneer, Datonics has been a leader in providing data to ad networks and DSPs since the
Available for 1 countries
200M records
Available Pricing:
One-off purchase
Monthly License
Yearly License

Mobile apps &SDKs- MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations.

by MixRank
Our app data is refreshed constantly to ensure you and your team have the best mobile intelligence on ... Over 14 Million iOS and Android Apps Data Where You Want It, When You Want It With billions of data points
Available for 240 countries
18M Apps
9 years of historical data

Tamoco Audience Insights in the US | Understand customer movement behaviour

by Tamoco
We go further than just a data point in a POI. ... Combining these two we build precise, accurate, and high scale store visitation data.
Available for 1 countries
200M smartphones
2 years of historical data
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
10% Datarade discount
Free sample available

More Mobile Audience Data Products

Discover related mobile audience data products.
700 Million Monthly Active Devices
100% Satisfaction Guarantee
226 countries covered
We've built the most robust dataset of compliant mobile device location data so you can focus on building game-changing products and solutions.
52 million
11 countries covered
2 years of historical data
- App Installs and Uninstalls - Application sessions & Usage frequency - Keywords Search on all apps
700 Million Monthly Active Devices
100% Satisfaction Guarantee
3 countries covered
We've built the most robust dataset of compliant mobile location data so you can focus on building game-changing products and solutions. We have historical d...
110 Million Unique Monthly Devices
100% Satisfaction Guarantee
USA covered
We've built the most robust dataset of compliant mobile device location data so you can focus on building game-changing products and solutions.
3.8B device IDs
USA covered
Mobile Device Data - almost 4 Billion devices with MAID, IP, timestamp available by Multimedia Lists
104 countries covered
Increase your marketing ROI based on deep customer insight with zeotap's Audience activation platform.
500 million EIDs
100 countries covered
Intuizi's Anonymized Signals Dataset - an individual signal-level report of anonymous mobility. This data is derived from 1st-party consented mobile app d...
400 m unique mobile identifiers
6 countries covered
12 months of historical data
Data for all/any country(s), via Cloud or our visualisation platform. Data includes - Category; Brand; Location/Store; Address/Geography; Unique Daily Vi...
110 Million Unique Monthly Devices
100% Satisfaction Guarantee
USA covered
We've built the most robust dataset of compliant mobile device location data so you can focus on building game-changing products and solutions.
700 Million Monthly Active Devices
100% Satisfaction Guarantee
3 countries covered
We've built the most robust dataset of compliant mobile location data so you can focus on building game-changing products and solutions. We have historical d...
7M data points
15% margin or error
240 countries covered
12 months subscription to Business Messaging WhatsApp data, the dataset is updated each 6 months and accompanied with an analyst report highlighting changes ...
7M data points
15% margin or error
240 countries covered
12 months subscription to Business Messaging RCS data, the dataset is updated each 6 months and accompanied with an analyst report highlighting changes in th...
Promoted
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Gravy Analytics
Based in USA
Gravy Analytics
Gravy Analytics is the enterprise location technology company providing actionable intelligence to businesses. The company brings data about people, places, ...
100%
deterministic data
600 MM
MAUs globally
2K+ brands
represented
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Datonics
Based in USA
Datonics
Datonics was the first company to deliver third party audience data to programmatic platforms. Over the past decade, we have developed extensive relationship...
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Lepton Software
Based in India
Lepton Software
Access industry-specific community indicators, demographic, administrative, socio-economic, mobility, and affluence data to power your analytics
150+
Countries (Data creation)
35M Sq Km
Satellite Images processed
10M
POI Locations
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BIGDBM
Based in USA
BIGDBM
BIGDBM provides software development on top of highly accurate Big Data.
1 Billion
Online & Offline Identifiers
Validated
Identity Resolution Graph
Self-Serve
Data Market
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MixRank
Based in USA
MixRank
MixRank is a data as a service company. Every month, we process 3 petabytes of data on Mobile App & SDK Intelligence, companies, key personnel at those compa...
700M+
People Records
50M+
Company Records
250M+
Job Posts
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Onemata
Based in USA
Onemata
Leveraging Onemata’s regulatory experience and our influence on the industry, we deliver trusted secure and transparent mobile location data, making it easy ...
700M
Monthly Devices Globally
190
Countries Covered
7B
Daily Observations

The Ultimate Guide to Mobile Audience Data 2023

Learn about mobile audience data analytics, sources, and collection.

What is Mobile Audience Data?

Mobile audience data is delivered through various data means. MAIDs or Mobile Advertising IDs are used to collect, organize, and distribute this mobile data. Mobile web cookies, caches, and audience datasets and APIs are all used to collect and distribute this information to those companies looking to access information on specific target audiences. The data is then used to target and advertise to these specific mobile end users.

How is Mobile Audience Data collected?

Moble Audience Data is collected in various ways. Not only is the information saved in caches of the various websites the users visit and the searches they do, but their information is also stored in data banks. Automation on some websites and pages is set up to collect this information whenever a user enters the page. This is then compiled into a data bank and sold to third parties looking for more specific target audiences. DMP integration is also used by some to collect this data and distribute it to those clients looking for an end user audience.

What are the typical attributes of Mobile Audience data?

The mobile audience data that is collected normally comes with a series of attributes:
Behavioral and demographic information - such as age, location, income level, and education.
Local attributes - where they live and where they are from.
Interest information - based on what they search for, what they look at, what they like, hobbies, and more.

All of these data attributes are collected through what is used on the mobile phone, rather than what they search for in other areas. This way, the client can customize the experience specifically for mobile users.

What is Mobile Audience Data used for?

Businesses use mobile audience data to pinpoint how to advertise to specific audiences through mobile devices. Those who search for the specific topic or item the company is selling have better chances of becoming actual customers or clients with the business who is using this raw data collected on these audiences who are doing the searches. The business is then able to localize their advertising efforts to these specific individuals through mobile advertisements, as well as other forms of ads that might be seen through a mobile device.

How can a user assess the quality of Mobile Audience Data?

One of the biggest ways to test the quality of the data collected is to ensure that all of the privacy regulations are kept. Look to find out if RTB or Real Time Bidding data collection is being used and if specifics of the audience can be manipulated and chosen through this method. It should be a native first-party data base that is collecting, using and distributing this information. Finding the best data for your business from a mobile audience data provider can sometimes take a while, but with a quality assessment of what you’re getting, it should be easier to choose which method of collection to go with and ensure your mobile audience data generates results.

Where can I buy Mobile Audience Data?

Data providers and vendors listed on Datarade sell Mobile Audience Data products and samples. Popular Mobile Audience Data products and datasets available on our platform are Personas – enrich 1st-party data with 350+ U.S. consumer personas via on-demand API access or DaaS batch delivery by Gravy Analytics, Mobile Location Data (MAID) - India Audience Data by Lepton Software, and Intuizi Anonymized Signals Dataset | Mobility detail data - 94 Countries | Cloud delivery or visualised via our platform | 400m Uniques, updated daily by Intuizi.

How can I get Mobile Audience Data?

You can get Mobile Audience Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Mobile Audience Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Mobile Audience Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Mobile Audience Data?

Mobile Audience Data is similar to In-Market Audience Data, Seasonal Audience Data, Third-Party Audience Data, Audience Targeting Data, and Interest-based Audience Data. These data categories are commonly used for Foot Traffic Attribution and Advertising.

What are the most common use cases for Mobile Audience Data?

The top use cases for Mobile Audience Data are Foot Traffic Attribution, Advertising, and Audience Targeting.