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Best Mobile Audience Datasets, Databases & APIs

What is Mobile Audience Data?

Mobile audience data is targeted audience data to meet your specific mobile goals. Companies who want to visualize and understand their mobile audiences would use this data. A dataset or database is used to deliver this information.Learn more

35 Results
Start icon5.0(1)

Mobile Location Data (MAID) - India Audience Data

by Lepton Software
Effectively and efficiently reach your highest value customers and prospects with Audience Segments. ... The depth and breadth of data, allow us to build a portrait of each device ID.
Available for 1 countries
300 Million
1 years of historical data
Pricing available upon request

start.io Prepackaged Audiences - Audience Data with Global Coverage

by start.io
IP data. ... We also model interest by intersecting location data with known POIs.
Available for 249 countries
1 years of historical data
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based

Datonics Mobile Audience Dataset for Canada (Intent, Mobile, Demo & More)

by Datonics
We provide mobile audiences on over 600 Canadian business locations. ... An online data pioneer, Datonics has been a leader in providing data to ad networks and DSPs since the
Available for 1 countries
200M records
Available Pricing:
One-off purchase
Monthly License
Yearly License
Start icon5.0(2)

Locationscloud - Prepackaged Audiences | Audience Data With WorldWide Coverage

by Locationscloud
We also use location data to intersect with known POIs to model interest. ... To model demographic data such as age and gender, we use machine learning algorithms.
Available for 249 countries
Pricing available upon request

Multimedia Lists Automobile Lease + Audience Data for US Individuals (23M records)

by Multimedia Lists
Database of more than 23 Million US Individuals, their auotmobile lease and audience interest data (sports ... data like probabilitiy to do: fishing, outdoor sports, maritial status, cooking, religion, book reader
Available for 1 countries
23M automobile lease data
Available Pricing:
One-off purchase
Monthly License
Free sample available

Audiencerate Audience Data Platform with Global Coverage for Marketers

by Audiencerate
License the data via your buying seat in Google* or Adform. ... client needs, add a mark up to the CPM and push to their buying DV360 or Adform seat to rebuy that audience
Available for 157 countries
Starts at
$1$0.90 / CPM
10% Datarade discount
revenue share

Zeotap People Identity Graph (High-Quality Audience Data)

by Zeotap
Create audience segments from the data collected or the combination of 1st and zeotap’s 3rd party data ... Increase your marketing ROI based on deep customer insight with zeotap’s Audience activation platform
Available for 104 countries
Pricing available upon request

Tamoco Audience Insights in the US | Understand customer movement behaviour

by Tamoco
We go further than just a data point in a POI. ... Combining these two we build precise, accurate, and high scale store visitation data.
Available for 1 countries
200M smartphones
2 years of historical data
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
10% Datarade discount
Free sample available
Start icon3.8(1)

Olvin | Audience Analysis - 6B Daily Points Daily, 43M Devices Used Daily, 1M POI's

by Olvin
We look to geohits - data points from mobile devices situating consumers in a time and place - to analyse ... We provide Audience Analysis on trade areas, POI’s and chains, on over 6500 brands with coverage across
Available for 1 countries
6B Data Points Daily
4 years of historical data
Available Pricing:
One-off purchase
Monthly License
Usage-based
Free sample available
revenue share

Complementics Mobile Application Usage Data

by Complementics
Complementics provides a daily feed of SDK derived mobile application usage data tied deterministically ... Use cases include audience segmentation, app usage analytics, consumer behavioral analytics, and brand
Available for 240 countries
2.2B monthly events
100% events
Pricing available upon request
Free sample available
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Datonics
Based in USA
Datonics
Datonics was the first company to deliver third party audience data to programmatic platforms. Over the past decade, we have developed extensive relationship...
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Lepton Software
Based in India
Lepton Software
Access industry-specific community indicators, demographic, administrative, socio-economic, mobility, and affluence data to power your analytics
150+
Countries (Data creation)
35M Sq Km
Satellite Images processed
10M
POI Locations
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BIGDBM
Based in USA
BIGDBM
BIGDBM provides software development on top of highly accurate Big Data.
1 Billion
Online & Offline Identifiers
Validated
Identity Resolution Graph
Self-Serve
Data Market
datarade.ai - Datastream Group profile banner
Datastream Group
Based in USA
Datastream Group
Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.
Scale
large quantities
Accurate
constantly updated & verified
250M +
Full consumer profiles
datarade.ai - start.io profile banner
start.io
Based in USA
start.io
Start.io is a mobile data platform. Start.io (formerly StartApp) enables organizations to uncover insights and make data-driven decisions that enhance strate...
25B
SDK Downloads
850,000
APPS
1.5B
USERs
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Predik Data-driven
Based in Costa Rica
Predik Data-driven
We are experts in the collection, extraction, management and analysis of large volumes of all types of data, from alternative and complex sources to traditio...
Data
Updated & consistent
Expertise
Latam, US, Asia Markets
Quality
Strict & precise controls

The Ultimate Guide to Mobile Audience Data 2022

Learn about mobile audience data analytics, sources, and collection.

What is Mobile Audience Data?

Mobile audience data is delivered through various data means. MAIDs or Mobile Advertising IDs are used to collect, organize, and distribute this mobile data. Mobile web cookies, caches, and audience datasets and APIs are all used to collect and distribute this information to those companies looking to access information on specific target audiences. The data is then used to target and advertise to these specific mobile end users.

How is Mobile Audience Data collected?

Moble Audience Data is collected in various ways. Not only is the information saved in caches of the various websites the users visit and the searches they do, but their information is also stored in data banks. Automation on some websites and pages is set up to collect this information whenever a user enters the page. This is then compiled into a data bank and sold to third parties looking for more specific target audiences. DMP integration is also used by some to collect this data and distribute it to those clients looking for an end user audience.

What are the typical attributes of Mobile Audience data?

The mobile audience data that is collected normally comes with a series of attributes:
Behavioral and demographic information - such as age, location, income level, and education.
Local attributes - where they live and where they are from.
Interest information - based on what they search for, what they look at, what they like, hobbies, and more.

All of these data attributes are collected through what is used on the mobile phone, rather than what they search for in other areas. This way, the client can customize the experience specifically for mobile users.

What is Mobile Audience Data used for?

Businesses use mobile audience data to pinpoint how to advertise to specific audiences through mobile devices. Those who search for the specific topic or item the company is selling have better chances of becoming actual customers or clients with the business who is using this raw data collected on these audiences who are doing the searches. The business is then able to localize their advertising efforts to these specific individuals through mobile advertisements, as well as other forms of ads that might be seen through a mobile device.

How can a user assess the quality of Mobile Audience Data?

One of the biggest ways to test the quality of the data collected is to ensure that all of the privacy regulations are kept. Look to find out if RTB or Real Time Bidding data collection is being used and if specifics of the audience can be manipulated and chosen through this method. It should be a native first-party data base that is collecting, using and distributing this information. Finding the best data for your business from a mobile audience data provider can sometimes take a while, but with a quality assessment of what you’re getting, it should be easier to choose which method of collection to go with and ensure your mobile audience data generates results.

Where can I buy Mobile Audience Data?

Data providers and vendors listed on Datarade sell Mobile Audience Data products and samples. Popular Mobile Audience Data products and datasets available on our platform are Mobile Location Data (MAID) - India Audience Data by Lepton Software, start.io Prepackaged Audiences - Audience Data with Global Coverage by start.io, and Datonics Mobile Audience Dataset for Canada (Intent, Mobile, Demo & More) by Datonics.

How can I get Mobile Audience Data?

You can get Mobile Audience Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Mobile Audience Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Mobile Audience Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Mobile Audience Data?

Mobile Audience Data is similar to In-Market Audience Data, Seasonal Audience Data, Third-Party Audience Data, Audience Targeting Data, and Interest-based Audience Data. These data categories are commonly used for Foot Traffic Attribution and Advertising.

What are the most common use cases for Mobile Audience Data?

The top use cases for Mobile Audience Data are Foot Traffic Attribution, Advertising, and Audience Targeting.