Best Interest Data Providers

Best Interest Data Providers

1. Factori
   Factori is known for its flexible and adaptable data solutions, offering a wide range of geospatial data, including consumer profiles, POI, and location intelligence. Factori’s datasets are particularly valuable for consumer insights, retail site selection, and urban mobility planning.
   Factori Profile

2. Versium
   Versium specializes in providing B2C demographic and political interest data, enriching customer profiles with detailed information such as political affiliations, lifestyle interests, and donor data. Their focus on U.S.-based data supports businesses in enhancing customer segmentation and targeted marketing efforts.
   Versium Profile

3. SafeGraph
   SafeGraph delivers highly accurate and clean POI datasets with a focus on business listings, location intelligence, and store visit attribution. Their datasets include details like address, brand, NAICS category, and open/close dates, making them essential for digital out-of-home advertising, retail site selection, and geospatial analytics.
   SafeGraph Profile

4. Xtract.io
   Xtract.io provides comprehensive POI data across 11 industries, including retail, healthcare, and public utility points. Their data includes rich attributes that support business decision-making for site selection, geomarketing, and location-based marketing strategies.
   Xtract.io Profile

5. The Data Appeal Company
   The Data Appeal Company specializes in providing enriched POI data combined with sentiment analysis and footfall metrics. Their global datasets cover 249 countries and are widely used across industries such as tourism, retail, and real estate for customer experience analysis, location intelligence, and competitive benchmarking.
   The Data Appeal Company Profile

6. Dataplor
   Dataplor provides extensive POI and business listings data across 52 countries, with particular expertise in emerging markets. Their datasets are updated on a weekly or real-time basis, offering insights for business intelligence, lead generation, and location planning.
   dataplor Profile

7. Echo Analytics
   Echo Analytics offers GeoPersona interest segments, providing insights into audience behavior and POI visitation patterns. This data is instrumental in geotargeting, location-based advertising, and customer profiling. Their datasets cover 5 countries with a focus on enhancing marketing strategies through behavioral segmentation.
   Echo Analytics Profile